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How to Have a Successful At-Home Workday

If you dream about working at home, make sure you know all the tools and tricks to make for a successful at-home workday.

How to Tell the Difference Between Good Sales Copy and Bad Sales Copy

Using this “A-list” proven 12-point copywriting checklist will help you write winning sales copy every time.

Questions to Ask Your Social Media Clients Before You Begin Work

Understanding your social media client goals and expectations will make every project go smoother and establish you as a true professional.

How to Use the Success Secret of Benjamin Franklin, Thomas Edison, and Google

Investing in yourself: The Success Secret of Benjamin Franklin, Thomas Edison, and Google, and one you should apply to your freelance writing business.

Content Marketing: Capture Your Reader’s Attention

Content marketing continues its meteoric rise, but to succeed you must capture your reader’s attention. Use these three proven ways to do that.

The Magic Formula Behind All Great Sales Letters

As a copywriter, it’s critical you know the magic formula behind all great sales letters.

Secrets Gleaned from Copywriting Legend Leo Burnett’s Greatest Campaigns

Five ad campaigns that helped make Leo Burnett one of the most influential people of the 20th century.

Take Your Business Global: How to Work with International Clients

You’re not bound to work with local clients. Or even clients in the same country as you. Use these tips to work with international clients.

The Big Idea is Hidden in This 5-Point Checklist

Answering these five questions will not only work magic on your copy but also help you uncover the Big Idea.

The Mechanics of Getting Paid: A Freelancer’s Guide

You landed the client! Now, what’s the best way to get paid? Here are several options for freelancers, and the pros and cons of each of them.

The Hidden Danger of "Go Big or Go Home"

Starting a new venture is exciting. You're ready to Go Big or Go Home! But, there's a hidden danger in that thinking.

Pruning Words for Stronger Copy

Successful copy uses just as many words as it needs...and no more. Here’s a strategy for pruning unnecessary words from your copy to make it stronger.

What Do Fountain Pens Have to Do With Copywriting?

Learn what key marketing and business technique took a company from selling their product from their home to a 12,000-square-foot facility and $3.4 million annual revenues.

Bringing Order to Swipe File Chaos

Organizing swipe files can become overwhelming. Here are some tips to managing the files so they don’t get ignored and forgotten.

Making Swipe Files Work for You

The key to using swipes properly is not to steal from them but to use them as a model for your own work. Think of them as a stimulus to generate your own compelling ideas.

SMART Goals: Your Recipe for Success

Setting goals that are specific, measurable, attainable, relevant, and time-bound can take you far in the new year.

The Art of Providing a Compassionate Copywriting Critique

When a peer asks you for a copywriting critique, how do you provide honest feedback without being harsh or insensitive? Try these tips.

An Inside Look at a Working Copywriter’s Journey

Get an inside look at working copywriter Rae Robinson’s journey from earning $12k a year to $120K … and how you can follow in her footsteps.

Benefits of Using Infographics in Your B2B Proposals

Using good infographics in your proposal can not only make your proposal stand out, it can make the difference in getting hired or not.

Writing First Sentences and Paragraphs to Make a Great Impression

Your first sentences and paragraphs are what make your first impression on your reader. Make these stronger to hold attention longer.

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