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Finding Marketing Stories in Your Everyday Life

Stories are a fast way to connect with your audience and earn their trust. Here are four steps to finding and using marketing stories in your writing.

The “Gold Rush Secret” to Making Money as a Freelance Copywriter

By following the money, you can have lasting success as freelance copywriter. And the money path points toward the information publishing industry.

You Can Increase Client Referrals by Asking 3 Simple Questions

A simple way to increase referrals. Even in today’s age of automated lead generation, most businesses say they get their best customers through referrals.

Use These Seven “How-to” Headline Starters NOW

Use these seven “how-to” headline starters to write compelling headlines that capture your reader’s attention and more.

A Perfectly Scripted Conversation for Your Role as a Highly Paid Web Content Detective

You can follow this script from Pam Foster to land both a Site Audit project and more paid work afterward. She walks you through how it works here.

3 Simple Strategies for Getting the Most Out of Your Writing Time

Master Copywriter Mike Palmer reveals three strategies that can make a big difference to your productivity and success as a copywriter.

How to Change Your Copywriting Niche

Do you want to change your current copywriting niche? It’s easier than you think — just follow these simple steps.

The Most Important Question to Ask Your B2B Copywriting Clients

When talking with a potential B2B client, ask this one question to open the door to more project opportunities.

Here’s Why This Type of Copywriting Pays Handsome Fees

This specialized type of copywriting pays handsome fees — enough that you could be making a six-figure income in no time at all.

The Formula for Properly Pricing Your Freelance Copywriting Fees

If you use this formula, you’ll find that figuring out fees for your copywriting services is easy and lands you more profitable assignments.

Here’s How to Write the Perfect Email Subject Line

Subject lines are the same as headlines. You’ve got to grab the reader’s attention. Email marketer Ben Settle shows how to write the perfect subject line.

Clients Can’t Help But Open Emails with This Subject Line

As a freelance writer, one thing you’ll have to focus on is finding clients. Using this two-word subject line trick will get clients to open your emails.

How to Differentiate Yourself

If you don’t differentiate yourself, you could get lost in the crowd. Use these six strategies to stand out to your prospects.

An Easy 5-Step Email Copywriting Formula

When you’re writing promotional emails, this copywriting formula will keep you on track so your emails gets results.

Networking Tips That Work… Even If You Think You Hate Networking

If the idea of networking makes you want to hide, don’t give up on it just yet. Try these great networking tips for anyone who usually hates networking.

What Clients Look for in a B2B Copywriter

One of the easiest ways to create recurring monthly writing income is to become a B2B copywriter. Here are six foolproof guidelines for getting started.

How to Get Your Prospect to Say Yes to Your Offer

Every prospect reading your sales letter is having an internal conversation on whether to pull out their wallet or not. Here’s how to get them to say yes.

Showcase Your Writing Skills with a Portfolio One Sheet

When a client asks to see your portfolio, don’t overwhelm them with samples. Give them your Portfolio One Sheet instead.

Three Steps to Finding Your Perfect Unique Value Proposition

Do you know the difference between your unique selling proposition and your unique value proposition? It could make a big difference in your business.

6 Tips for Prospecting with Direct Mail

Land more clients when you use these six tips for prospecting with direct mail.

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