AWAI Writer’s Blog

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Two Ways a Copywriter Can Get a Competitive Advantage

Give yourself a competitive advantage by learning all the crucial copywriting projects marketers need done these days. You’ll easily land more clients.

5 Simple Ways to Prove Your Value to Copywriting Clients

It’s easy to show prospective clients you’re the best writer for the job. Rebecca Matter shares five simple ways you can prove your value and land the work.

Here’s How to Persuade Clients to Hire You

Marketing directors have a mental checklist of what they’re looking for in a writer. Here’s an effective way to show them you’re what they’re looking for.

A SMART Career-Building Goal Plan Designed to Guarantee Success

Setting goals gives your career direction and boosts your motivation. Rebecca Matter helps you make sure you set SMART goals to achieve what you want.

Charlotte, North Carolina Copywriter Clears $140K — in Year One

What helped Jake Hoffberg go from zero to $140K his first year as a copywriter? Here’s his story of no experience to the writer’s life in record time.

What to Do When… The Client Doesn’t Like the Copy You Deliver

It happens to every copywriter at some point… the client doesn’t like the copy you deliver. Learn three different ways to handle it.

From Teacher to Full-Time Writer: California Man Finds Fulfillment, Unlimited Potential in Copywriting Career

When his career didn’t fulfill his creative or financial needs, Jeremiah Magone discovered copywriting and a career with unlimited opportunity and fun.

Four Unusual Steps to Overcome Writing Paralysis and Kick Your Career Into High Gear

With so many opportunities to choose from, aspiring writers often get paralysis by analysis. Mindy McHorse shares four steps you can take to move forward.

3 Ways to Make Yourself So IRRESISTIBLE Your Clients Will Never Stop Giving You Work

Getting more work from current clients saves you a lot of time and hassle. Nick Usborne reveals 3 ways you can be more irresistible and make more money.

The Best Way to Land Your First Clients as a Copywriter is to Be RELENTLESS!

Whether you use inbound or outbound marketing strategies, there is one key to landing good clients. Nick Usborne shows you what to do.

3 Steps for Copywriters to Overcome Fear

You can overcome fear in three steps. Here, Joshua Boswell shows you how to move forward, so you can build a business that fulfills your dreams.

Playboy’s Guide to Building a Million-Dollar Clientless Copywriting Business

There are three elements to a million-dollar clientless copywriting business. Ben Settle illustrates what they are with a simple real-life example.

The 6 Psycho-Traits of the World’s Most Successful Clientless Copywriters

You can be a successful copywriter without having any clients. Email marketer Ben Settle outlines the six psychological traits you need to cultivate.

When You Should “Write For Free”… And When You Shouldn’t

Should freelancers write for free? Should you have to write “on spec” in order to land work, or are clients out of line to expect it? Get the answers here.

4 Best Practices for Networking in Person

In-person networking is a great opportunity to make a strong impression. Especially when you use Ilise Benun’s 4 best practices for building relationships.

Why is Copywriting Like Spaghetti Sauce?

Learn about targeting a specific customer base from, of all places, a study about spaghetti sauce. It’s an important lesson about appealing to clients.

“What If I Don’t Believe in the Product I’m Selling?”

Do you have to believe in the product you’re writing about to craft effective copy? AWAI’s Executive Director Katie Yeakle has the answer…

The 4 Pillars of Success for Your Freelance Copywriting Career

Build momentum for your freelance copywriting career by following the four pillars of success. Pam Foster reveals how you can achieve your goals faster.

Using the Power of a Like-Minded Community in Your Copywriting Journey to Success

If you need a community of support in your quest for the writer’s life, we’ve got the answer. You don’t have to go it alone.

A Handy Site Audit Checklist for SEO and Content Writing that Works — And Leads to More Projects

A paid website audit is a gateway to new writing projects. Use this checklist to identify weaknesses on your client’s website. Then, get paid to fix them.

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