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How to Write Effective B2B Headlines
December 14, 2017 (06:37:36 am)
When you write effective B2B headlines, your copy gets read. Here are easy ways to make any B2B headline stronger.
A Simple Way to Prospect with Cold Calls
December 07, 2017 (02:23:32 pm)
Even the most introverted freelance copywriter can easily prospect with cold calls by using this simple method.
5 B2B Copywriting Tips from the Experts
November 30, 2017 (07:04:28 am)
Regardless of where you are in your copywriting journey, these five B2B copywriting tips will help you reach your goals faster.
When to Use B2B Long Form Copy
November 16, 2017 (07:03:55 am)
While much of B2B copywriting involves short copy, there are times you’ll want to use B2B long form copy. Here are seven examples.
How to Change Your Copywriting Niche
September 28, 2017 (06:47:57 am)
Do you want to change your current copywriting niche? It’s easier than you think — just follow these simple steps.
The Most Important Question to Ask Your B2B Copywriting Clients
September 14, 2017 (06:53:53 am)
When talking with a potential B2B client, ask this one question to open the door to more project opportunities.
An Easy 5-Step Email Copywriting Formula
July 20, 2017 (06:17:51 am)
When you’re writing promotional emails, this copywriting formula will keep you on track so your emails gets results.
A Hidden B2B Copywriting Niche
May 11, 2017 (02:34:45 pm)
Most copywriters don’t know about this hidden copywriting niche, but it may be perfect for you.
5 Ways to Improve Your Cold Email Pitches
April 13, 2017 (02:31:18 pm)
Cold email pitches can be an effective way to land new clients. Use these five tips to make your emails stand out and get read.
Discover the Hidden Gold in Your Background
November 17, 2016 (06:59:52 am)
There’s copywriting gold in your background! Discover how to find it and leverage your experience as a successful B2B copywriter.
Direct-Response in B2B … Yes, it Exists
October 08, 2015 (09:28:15 am)
B2B copywriting isn’t all content marketing. Mac Bull looks at how B2B marketing also incorporates direct-response copywriting.
5 Strategies to Identify Keywords for White Papers
July 09, 2015 (06:25:42 am)
Don’t forget SEO when you write a white paper. Including the proper keywords will help your white paper get found and read.
Your Smartest Career Move in B2B Copywriting
November 28, 2012 (06:28:25 am)
Pam Foster explains just a few of the many reasons why combining a B2B focus with a specific niche for your copywriting can mean lots of clients and big bucks.
The 6 Key Differences Between Business-to-Business and Consumer Marketing
June 07, 2012 (10:29:38 am)
Bob Bly explains some major differences between consumer and corporate buyers, and why your sales message needs to be tailored to these differences.
Finding ROI in the Most Buzzed About Social Media Site
January 13, 2012 (06:46:30 am)
Brian E. Whitaker reveals a social media site perfect for finding prospective B2B clients.
5 Modern Myths of B2B Marketing
August 15, 2011 (05:38:53 am)
Bob Bly discusses five common myths of b2b marketing, why they are myths, and what they mean for your business.
How to Find Your Niche in the B2B Market
April 11, 2011 (05:27:53 am)
Steve Slaunwhite reveals a step-by-step check list on how to find a niche market in the B2B sector that is just right for you.
Bob Bly Shares His Secrets to Finding Clients and Succeeding as a B2B Copywriter
April 22, 2008 (05:27:24 pm)
Bob Bly offers an in-depth look at B2B copywriting – from tips and techniques for getting to know your audience better, to the best way to connect with potential clients.
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