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Quick Tip: Speaking a Common Lingo With Copywriters
By Will Newman
November 29, 2007 (11:30:43 am)

Will Newman shares some of the common lingo used by copywriters.

Fitness Guru Matthew Furey Gives You the Secrets to His Success
November 28, 2007 (04:46:51 pm)

In an interview, fitness expert Matthew Furey shows how direct response marketing works to build an exercise business.

Quick Tip: The AWAI Peer Review System
By Will Newman
November 26, 2007 (11:29:26 am)

An explanation of the peer review system Michael Masterson recommends.

Alan Serinsky on Writing Great Copy for Supplements
November 07, 2007 (11:46:14 am)

Alan Serinsky shares his tips for writing great copy to sell supplements in the alternative health market.

An Exclusive Interview with Self-Help Copywriter Catherine Cairns
October 17, 2007 (04:28:51 pm)

Self-help copywriter Catherine Cairns shares tips on launching your career in the self-help market.

The Lift Note: Direct Mail’s Secret Weapon to Boost Response
By Kristin Schwarz
September 20, 2007 (03:21:42 pm)

Kristin Schwarz reveals the importance of a well-designed lift note.

5 Cardinal Rules of Web Page Layout and Design
By Kristin Schwarz
August 23, 2007 (03:10:46 pm)

Kristin Schwarz gives you five rules you should follow when designing a website.

Secrets of a Master: Why This Headline Works
By Mark Ford
August 20, 2007 (10:39:34 am)

Michael Masterson shows you one small change that gives your headlines more power.

Quick Tip: How to Boost Impact with a Scholar’s Margin
By Kammy Thurman
August 09, 2007 (03:08:52 pm)

Kammy Thurman shows you how to use a scholar's margin.

How to Remove Type from Clip Art
By Kammy Thurman
July 26, 2007 (03:00:31 pm)

Kammy Thurman shows you how to remove type from clip art.

How to Avoid "Business Opportunity" Scams
By Katie Yeakle
July 23, 2007 (10:31:59 am)

Katie Yeakle shows you how to recognize and avoid a “business opportunity” scam.

How to Design a Super-Simple Tear-Off Flap
By Kammy Thurman
July 12, 2007 (02:54:12 pm)

Kammy Thurman shows you how to design a tear-off flap.

Top 20 Religious Mailers
July 05, 2007 (04:09:28 pm)

Discover the names and websites of twenty top mailers in the religious sector.

FastStone – A Free, Fast Image Browser
By Kristin Schwarz
June 27, 2007 (02:51:53 pm)

Kristin Schwarz shares where you can find a fast and free image browser.

Zero Resistance Writing
By Matthew Furey
April 23, 2007 (09:53:49 am)

Matthew Furey shows you how to write better and more authentically.

What Font Is That? Online Systems to the Rescue
By Kristin Schwarz
April 05, 2007 (02:35:40 pm)

Kristin Schwarz shows you how font recognition programs can help with your designs.

Targeted Learning Tip: The “So What?” Technique for Squeezing Core Benefits Out of Your Product’s Features
By Scott Rempe
March 20, 2007 (09:32:53 am)

Scott Rempe shares Michael Masterson's technique for discover core benefits.

4 Secrets for Writing Compelling Catalog Copy
By Will Newman
February 12, 2007 (09:18:47 am)

Will Newman fills you in on 4 secrets of writing compelling copy for one of the most lucrative niches in direct marketing.

An $11.9 Billion Niche
By Will Newman
January 16, 2007 (09:01:59 am)

Will Newman outlines a growing niche that needs skilled copywriters.

Control-Beating Secrets from Magalog Master Rob Davis
By Kammy Thurman
September 21, 2006 (04:42:56 pm)

In an interview, graphic design Rob Davis shares the secrets he uses for record success for his magalog designs.