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3 Proven Copywriting Formulas You Don't Know (But Should)
February 04, 2021 (05:30:08 am)
The B2B industry needs more trained writers to keep up with demand. You can write the copy marketers need when you follow these three proven copywriting formulas.
5 Projects to Start Your B2B Copywriting Business ─ Fast
February 03, 2021 (05:30:10 am)
Launch your writing career fast with these in-demand B2B copy projects. Companies need a variety these content pieces to move buyers through the sales cycle toward a purchase.
Use a 2-Week Process to Achieve Freelance Copywriting Success
January 28, 2021 (08:00:46 am)
You’ve set your business goals. You’ve planned your first quarter activities. But you’re already off track… Use this two-week process to get and keep yourself on track to freelance copywriting success.
How to Get That Coveted Conversational Tone in Your Writing
January 20, 2021 (03:00:54 pm)
You’ve heard of the ugly first draft… which you never want to turn in to a client. Especially if the sentences are formal, stilted, and (yawn)… Boorrrinng. Here’s how to make sure you get the coveted conversational tone.
Use Intention-Based Marketing to Boost Your B2B Business Results
January 14, 2021 (08:00:30 am)
Marketing your B2B freelance business is a requirement if you want clients… but haphazard methods yield haphazard results. Use intention-based marketing for a business-winning strategy.
Should You Call Out Bad Content?
January 07, 2021 (08:00:55 am)
You’ve probably received or seen bad content — a poorly designed offer, a confusing sales letter, a wordy and dense web page… Should you point it out to the company while offering to fix it? Maybe… if you do it the right way.
Make Your B2B Copywriting "Lean" into Persuasion
November 19, 2020 (08:00:27 am)
B2B copywriting has a unique challenge… it has to persuade people with different roles and different goals. That’s why it’s important to understand what drives both an operations manager and a CEO to make a purchase decision. And to create copy that speaks to each one.
How to Break Into B2B Email Copywriting
November 04, 2020 (06:06:40 am)
Writing email copy for B2B companies is an enormous opportunity for freelancers today. Just follow the step-by-step plan outlined by B2B Expert Steve Slaunwhite and you can do very well.
Calling All Armchair Detectives… Puzzle Lovers… and Curiosity Seekers: Discover the “Hidden Gem” of the Writing World
August 10, 2020 (06:31:10 am)
You may be a good fit for this high-paid writing specialty. Here are six clues to find out. Plus, discover why this project is the cornerstone of a B2B marketing campaign.
Achieve Your B2B Copywriting Goals by Doing This Every Single Day
July 30, 2020 (09:00:57 am)
Use this software industry technique to hit every one of your B2B copywriting goals this year, without herculean effort. It all starts with optimizing for the starting line rather than the finish line.
Your Roadmap to Conquer Mediocre B2B Content
July 09, 2020 (08:07:57 am)
The world is littered with mediocre, or worse, “good enough” B2B content... presenting an “awesome opportunity” for B2B writers to lead reluctant companies away from safe, “done by everyone else” copy into a world where compelling content drives views, trust, and ultimately sales.
Practice Assignment: Write a Sample of This Short-Copy B2B Project
June 16, 2020 (06:50:50 am)
Practice is a good way to improve as a B2B copywriter. Follow the project details to do this practice exercise, using tips about this B2B short-copy gig.
An SEO Checklist for Your B2B Copywriting Website
June 11, 2020 (10:33:16 am)
Most people simply assume that SEO is ridiculously complicated and super expensive as well. The truth is that for a "normal" freelance website, the whole SEO process is pretty simple if you understand Google’s algorithms. Use our checklist to hit the high points.
Thriving as a B2B Copywriter — Even Now!
May 27, 2020 (06:36:13 am)
As B2B companies try to stabilize from the impact of the pandemic, they need marketing communications for prospects and customers. Here are 7 in-demand projects.
Take Control of Your B2B Copywriting Schedule
May 07, 2020 (03:00:58 pm)
If you’ve ever wondered why you didn’t get your daily list done, you don’t want to miss this advice to take control of your B2B copywriting schedule.
Top-Paying B2B Copywriting Gigs in a Down Economy
April 23, 2020 (06:23:42 am)
What are top-paying B2B writing gigs in this changing economy? Steve Slaunwhite lists 7 opportunities to make good fees writing for 5.7 million B2B clients.
Take the (Boringly?) Easier Path to Six-Figures as a Writer
April 22, 2020 (06:22:38 am)
You can enjoy what you do and earn good fees as a writer. If you thought this industry was too boring or technical, now’s the time to give it another look.
30 Thriving Niches for B2B Copywriters in 2020
April 21, 2020 (06:12:52 am)
Succeed faster as a B2B writer when you focus where demand is highest. Check out 30 thriving niches where you can look for writing jobs in the B2B market.
How to Get B2B Copywriting Clients… and Why You Should
April 20, 2020 (06:57:19 am)
B2B companies are willing to pay good fees because hiring a skilled copywriter is a solid business investment. Learn about this huge market for writers.
Congrats to the $5,000 Winner From The Ultimate White Paper Mentorship Program
April 17, 2020 (06:00:26 pm)
The results are in … and while all the submissions were of high quality … there can be only one winner: Kristen Stelzer earned a $5,000 check from AWAI for her winning white paper.
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