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At Least 10 Books Every Copywriter Should Read – Twice
May 05, 2008 (03:05:51 pm)
John Forde’s list of “must-reads” for every copywriter, as well as anyone interested in business-building or marketing.
Revealing Deeper Benefits
November 17, 2003 (02:01:32 pm)
John Forde shows you how to find the most important benefits of your product.
12 Ways to Use Lift Notes to Boost Response
July 08, 2002 (08:30:52 pm)
John Forde gives you 12 strategies you can use to write better lift notes.
Five Absolute Essentials for Making It as a Copywriter
December 17, 2001 (10:18:49 am)
John Forde tells you what you need to make it as a freelance copywriter.
