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Copywriting Is the Ultimate Way for You to Live The Writer’s Life

“Can someone like me really live the writer’s life?” “I know others are doing it. But how long is it going to take me?” “And how does AWAI help us succeed?” Katie Yeakle here. As AWAI’s executive director, I’ve heard these questions a lot over the last 27 years. And I thought it would be a great day to answer a question I hear often: Why, of all the opportunities for writers to make money, should I consider copywriting?

Copywriting is the Ultimate Way for You to Live The Writer’s Life

Copywriting gives you the ultimate career choice to living the writer’s life. Katie Yeakle outlines eight little-known benefits to becoming a copywriter.

Secrets Gleaned from Copywriting Legend Leo Burnett’s Greatest Campaigns

Five ad campaigns that helped make Leo Burnett one of the most influential people of the 20th century.

How to Avoid "Business Opportunity" Scams

Katie Yeakle shows you how to recognize and avoid a “business opportunity” scam.