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- Living the Writer's Life: Tom Gerencer
- Tom Gerencer always had an eye for outdoor fun and committed to living where he could satisfy that need. But when money grew tight at the same time his family expanded, he needed a reliable fix. His two requirements were better-than-minimum-wage income and not being tied to an office. Not only did writing satisfy both needs, but he took it to a whole other level. Read on to...
www.awai.com/2023/09/living-the-writers-life-tom-gerencer
- Easy Domino-Effect Audience Research for Stronger Writing
- The core, the heart, the soul of our writing… lies in our audience. And getting to know your audience is the gold standard for good persuasive writing. Health Master Copywriter Carline Anglade-Cole perfected this art when writing about supplements to the older market. To really find out what was on their minds and haunting their dreams, she went to Walmart and sat on a bench...
www.awai.com/2024/07/easy-domino-effect-audience-research
- Perfection is a Myth, Especially When It Comes to the Writer's Life
- Michele Peterson digs into perfection, why it’s a myth, and reasons why imperfection should be embraced.
www.awai.com/2024/05/perfection-is-a-myth
- How to Improve AI Writing With an Emotional Intelligence Audit
- Nick Usborne shares five elements to look for when reviewing copy that is generated with AI to get you started.
www.awai.com/2024/12/improve-ai-writing-with-an-emotional-intelligence
- These Three Elements Give Stories More Meaning to Your Reader (and Get Them to Take Action)
- Sandy Franks breaks down the three elements of a good story, and gives you direction on how to incorporate them in every story you write … Giving your stories more meaning to your reader …And ultimately, getting them to take action.
www.awai.com/2024/03/give-stories-more-meaning
- Living the Writer's Life: Melynda Boyce
- Melynda Boyce stepped into freelancing out of both choice and necessity, after her family and financial obligations grew exponentially in a short amount of time. Though she’s had a strong cheerleader in the wings by way of her older sister (the fabulous Jen Adams, who is director of The Professional Writers’ Alliance and also one of our favorite fellow Barefoot...
www.awai.com/2024/07/living-the-writers-life-melynda-boyce
- Living the Writer's Life: Steve Maurer
- Steve Maurer has long been one of the friendliest, most helpful Barefoot Writers we’re proud to call a member. Along with always being ready to encourage someone move forward in their writing journey, he’s one of the humblest copywriters you’ll meet — though his rise to well-paid writing was seamless and fast. Enjoy Steve’s story.
www.awai.com/2024/04/living-the-writers-life-steve-maurer
- Living the Writer's Life: Amanda Sanchez
- Amanda Jo Sanchez, formerly known as Mandy Marksteiner, always had an eye for writing, but it wasn’t till she discovered copywriting that the money piece fell into place. Along the way, she’s shored up her abilities to the point where she can happily take risks and try new ventures without ever feeling limited. Discover how she’s currently reinventing herself...
www.awai.com/2024/04/living-the-writers-life-amanda-sanchez
- A Hot New B2B Project You Should Know About
- Recently, Lisa started to get questions from some copywriters in her B2B Writers International group about how to price a new kind of project they were being asked to take on. A couple were small projects that were easy to price. But a couple were much bigger in scope. It wasn’t until the third such request that she realized there might be something going on… a new...
www.awai.com/2024/09/a-hot-new-b2b-project-you-should-know-about
- 4 Reasons I Love My Secret Writing Specialty
- I’ve been a writer and published author — I could say best-selling author! — for years, yet you may not be familiar with my name. There’s a very good reason for that.
www.awai.com/2024/12/4-reasons-i-love-my-secret-writing-specialty
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