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Thriving as a B2B Copywriter — Even Now!
As B2B companies try to stabilize from the impact of the pandemic, they need marketing communications for prospects and customers. Here are 7 in-demand projects.
www.awai.com/2020/05/thriving-as-a-b2b-copywriter-even-now
Is Kitchen Sink Syndrome Killing Your Productivity?
You’ve heard of Shiny Object Syndrome. But what about Kitchen Sink Syndrome? Find out if you’ve got it and what to do about it for better productivity.
www.awai.com/2019/03/beat-kitchen-sink-syndrome-for-better-productivity
The Best Lead Magnet for Freelance Copywriters
There are many different formats for lead magnets. Which works best for freelance copywriters? Steve Slaunwhite gives you his advice.
www.awai.com/2017/05/the-best-lead-magnet-for-freelance-copywriters
Five “True Life” Tips for Breaking Into the Lucrative World of Financial Copywriting
One market offers the biggest paydays for copywriters, and marketers are always looking for new talent and good ideas. Here are five tips for breaking in.
www.awai.com/2018/06/true-life-tips-for-breaking-into-financial-writing
How Much to Charge for Web Copy Projects
Curious what to charge your client for web copy? Use this handy pricing guide and never worry about under or over-pricing ever again.
www.awai.com/2008/11/what-to-charge-for-web-copy
Funnel Basics: What Are the Key Parts of a Marketing Funnel?
Funnels have several key parts that make them work. Learn these parts and you’re well on your way to making a great income building your own funnels.
www.awai.com/2015/06/key-parts-of-a-marketing-funnel
15 Link-Building Strategies that Google Will Love
Getting Google to notice your work is a major drive in many web writing careers. Julia Borgini has 15 quality link-building strategies you can use today.
www.awai.com/2012/12/15-link-building-strategies-that-google-will-love
Become a T-Shaped Writer to Boost Your Income and Opportunities
There’s so much opportunity in today’s digital marketing landscape for you as a writer, and it’s because your clients have lots of ways to reach their prospects and customers. This creates a wide and massive opportunity for YOU to become a “T-Shaped” writer.
www.awai.com/2022/09/be-t-shaped-writer-to-boost-income-and-opportunity
10 Things You Should Never Do with Copywriting Clients … IF You Want to Win Them Over and …
Professional copywriter and web consultant Pam Foster provides her top 10 things not to do with clients.
www.awai.com/2010/01/10-things-you-should-never-do-with-clients
How Long Should a Sales Letter Be?
The debate is as strong now as when I started writing copy. “Which is better, long copy or short copy?” Mark Ford gives an answer that may surprise you.
www.awai.com/2016/05/how-long-should-a-sales-letter-be

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