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- The Most Powerful Words in Your Writing...
- The first draft of anything always needs revising! Eliminate words like is and there is, and use powerful verbs instead. This will make your copy much stronger.
www.awai.com/2013/11/the-most-powerful-words-in-your-writing
- Living the Writer's Life: Amanda Sanchez
- Amanda Jo Sanchez, formerly known as Mandy Marksteiner, always had an eye for writing, but it wasn’t till she discovered copywriting that the money piece fell into place. Along the way, she’s shored up her abilities to the point where she can happily take risks and try new ventures without ever feeling limited. Discover how she’s currently reinventing herself...
www.awai.com/2024/04/living-the-writers-life-amanda-sanchez
- 3 Good Reasons to Invest in the Structure of Your Business
- So many people who come to me for mentoring tell me they won't feel confident enough to start looking for clients "until they have all their ducks in a row." And that makes sense … When you're starting something new, you need a solid foundation. Otherwise, you feel like you're floating out there, unmoored and without an anchor. That kind of instability is very...
www.awai.com/2024/03/invest-in-the-structure-of-your-business
- This Legendary Writer Knew How to get Readers to Say Yes within the First Few Sentences of Copy
- Sandy Franks shares some tips for writing winning sales copy from a legendary copywriter.
www.awai.com/2024/04/legendary-writer-got-readers-to-say-yes
- Richard Armstrong’s “Pitch Perfect” Keynote Speech - The Secret of Singing in Your …
- Richard Armstrong's speech at Bootcamp is something all copywriters should see, so Katie has made it available to all ... free of charge. Watch here!
www.awai.com/2014/10/richard-armstrongs-pitch-perfect-keynote-speech
- A Good Headline Entices Like a Good Cup of Coffee
- A well-crafted headline has the power to intrigue, evoke curiosity, and draw in a reader thirsting for engaging content. This article will show you effective ways to help you master the art of crafting exceptional headlines that leave a lasting impact on readers.
www.awai.com/2024/04/a-good-headline-entices-like-a-good-cup-of-coffee
- To Go from Good to In-demand Writer, Know What Your Prospect is Feeling
- Sandy Franks layers in a copywriting lesson that will make your copy more effective … by further "meeting your reader where they are" when they read it.
www.awai.com/2024/04/know-what-your-prospect-is-feeling
- Understanding the Five Stages of the Customer Journey and How to Match a Copy Style that Reflects …
- Learn how to understand the five stages of the customer journey and how to write in a way that matches how your prospect is feeling.
www.awai.com/2024/02/five-stages-of-the-customer-journey
- A Note To My Younger Self: The True Backbone Of Copywriting Success Lies Beyond Knowing The Right …
- Cindy Cyr shares what she wishes she knew when she was younger about copywriting.
www.awai.com/2024/03/note-to-my-younger-self
- How to Find Your Writer’s Niche with Ikigai
- Find your writer’s niche by using Ikigai, a Japanese word for a universal concept that every human craves… a life worth living. Answer these four questions to get started…
www.awai.com/2024/04/how-to-find-your-writers-niche-with-ikigai
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