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When Using a Percentage in a Headline or Sub-headline Do You Use a Percentage Such as 50% or Does …
You should never make up a percentage or number to make your copy sound better. While it may look more interesting initially...
www.awai.com/question/are-odd-percentages-more-believable-in-headlines
When Creating a Video Sales Letter (VSL) Script. How Long Is Too Long?
There isn’t a rule for how long a VSL should or shouldn’t be. Of course, you don’t want to include unnecessary information...
www.awai.com/question/video-sales-letter-vsl-how-long-is-too-long
When Writing a Package, What Method Do You Use to Come Up With a Different Angle or Different …
When coming up with an angle or crafty headline, it’s crucial to think about your audience...
www.awai.com/question/how-to-come-up-with-different-angles-for-a-project
How Do You Deal with Writer's Block?
There are a number of ways to deal with writer’s block! But most of them involve just taking a break from what you’re doing.
www.awai.com/question/how-do-you-deal-with-writers-block
Karl Kinkel
Copywriter Karl Kinkel
www.awai.com/cos/karl-kinkel
Janet Boynton Runeson
Copywriter Janet Boynton Runeson
www.awai.com/cos/janet-boynton-runeson
Million Dollar Vocabulary System
This cutting-edge learning technology teaches you how to lock words and their meanings directly into your memory, so you can use them instantly and recall them for years.
www.awai.com/learning-strategies/vocabulary
Cindy King
Copywriter Cindy King
www.awai.com/cos/cindy-king
My Client Loves the Copy, But Sends It to a Business Colleague Who Apparently Is Not a Writer. The …
As copywriter and SEO pioneer, Heather Lloyd-Martin puts it … “Rule #1 of working with clients: They will change your writing, no matter how good you thought it was. Get over it.”
www.awai.com/question/should-i-let-my-clients-change-my-copy
American Writers & Artists Institute Earnings & Testimonials Disclaimer
Disclaimer: While we make every effort to ensure that we accurately represent all the programs and services on this website and their potential for income, …
www.awai.com/about/disclaimer

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