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Should You Get Your Ducks in a Row?
If you want to make money as a copywriter, having a solid structure for your business can be the confidence-builder you need. Here are three reasons why…
www.awai.com/2020/03/should-you-get-your-ducks-in-a-row
I Have Nothing To Say, But Don’t Quote Me
Herschell Gordon Lewis shares that often writers use a lot of words to say absolutely nothing, and what you can do as a writer to avoid making this mistake.
www.awai.com/2010/09/i-have-nothing-to-say-but-dont-quote-me
Copywriting's Biggest Challenge
When readers start knowing where the copy is going … they tend to dismiss it - tune it out …
www.awai.com/2008/07/copywritings-biggest-challenge
How to Talk Your Way to New Clients
Will Newman reveals how public speaking can give you huge advantages for landing potential clients whether you’re just starting out in copywriting or trying to build your existing business.
www.awai.com/2012/02/how-to-talk-your-way-to-new-clients
12 Ways to Use Lift Notes to Boost Response
John Forde gives you 12 strategies you can use to write better lift notes.
www.awai.com/2002/07/lift-notes-to-boost-response
The Hidden Danger of "Go Big or Go Home"
Starting a new venture is exciting. You're ready to Go Big or Go Home! But, there's a hidden danger in that thinking.
www.awai.com/2016/03/the-hidden-danger-of-go-big-or-go-home
The 6 Key Differences Between Business-to-Business and Consumer Marketing
Bob Bly explains some major differences between consumer and corporate buyers, and why your sales message needs to be tailored to these differences.
www.awai.com/2012/06/the-6-key-differences-between-business-to-business
These Unique Writing Projects Pay as Much as $700 a Piece
Blogging is a growing niche from entrepreneurs to large companies and corporations. You can use your copywriting skills to write blog posts and get paid up to $700 for each one you do.
www.awai.com/2020/11/unique-writing-projects-pay-as-much-as-700-each
Your Clients Need Your Help Now!
A change is coming that will impact search rankings for businesses of all sizes. A good mobile experience will be critical — creating a huge demand for trained UX copywriters who can help.
www.awai.com/2021/02/your-clients-need-your-help-now
Where the Puck Is Going Next and More Answers for Writers from Russ Henneberry
The opportunity to make a lot of money in content writing is HUGE right now. Content is everywhere and it’s desperately needed by every business. Here are five questions and answers with Russ Henneberry about this trend.
www.awai.com/2022/05/where-the-puck-is-going-next-and-more-answers

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