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- Living the Writer's Life: Candice Lazar
- Candice Lazar is a former advertiser and lawyer who discovered how copywriting could give her the freedom to enjoy nonstop adventure with her husband. Since we last talked with Candice in 2017, she has won the AWAI $10K Challenge, which gave her a lot of exposure in the world of copywriting. She also had the chance to work on a campaign with industry legend Brian Kurtz....
www.awai.com/2022/04/living-the-writers-life-candice-lazar
- Living the Writer's Life: Scott Martin
- Scott Martin has been working as a successful direct-response copywriter for 33 incredible years. But he’s still surprised each winter when he works part time as a ski instructor… There are just so many ways to apply the skills of a marketer to everyday challenges. Read on to learn Scott’s tips for how to find clients on LinkedIn and why it’s important to...
www.awai.com/2023/01/living-the-writers-life-scott-martin
- The Secret Psychology of Becoming a Great Copywriter
- Mike Palmer is an outstanding copywriter who helped Stansberry Research grow into the biggest financial newsletter publisher in the world today. His copy has brought in over 400,000 paid subscribers and multimillions in sales. Here’s his four-step process for becoming a great copywriter.
www.awai.com/2021/09/the-secret-psychology-of-becoming-a-copywriter
- If You Do a Good Job at This, No One Will Know...
- John Wood explains why being a good listener is a key networking skill that can increase your client base.
www.awai.com/2012/05/if-you-do-a-good-job-at-this-no-one-will-know
- Learn This New Writing Skill to Get Paid 50% More Per Project
- As businesses put more focus on user experience, there has never been a more exciting time to specialize your writing skills in the up-and-coming field of UX copywriting.
www.awai.com/2021/02/learn-this-skill-to-get-paid-more-per-project
- 5 Modern Myths of B2B Marketing
- Bob Bly discusses five common myths of b2b marketing, why they are myths, and what they mean for your business.
www.awai.com/2011/08/5-modern-myths-of-b2b-marketing
- 3 Ways to Land Your First Chatbot Copywriting Client
- Demand for chatbots is real and urgent, and the opportunity is wide open for copywriters to leap in. Here are three ways you can find the marketers who need writers for this specialized short copy.
www.awai.com/2021/11/3-ways-to-land-your-first-chatbot-writing-client
- 5 Reasons Content Marketing Is Here to Stay
- Content marketing offers a variety of well-paid projects, and companies need more content than ever. But will the trend continue? Here is the answer...
www.awai.com/2019/10/5-reasons-content-marketing-is-here-to-stay
- Bring More Value to Your Clients — And Revenue to Your Business
- When you understand and can apply this “no push” advertising strategically to your client’s marketing efforts, you can bring significant value to your clients… and add a lot of revenue to your business.
www.awai.com/2021/04/more-value-to-clients-equals-income-for-your-biz
- The Deepest Human Desire – Dale Carnegie’s “Copywriting Secret”
- AWAI Staff Writer Guillermo Rubio adapts four of Dale Carnegie’s strategies from “How to Win Friends & Influence People” to writing copy.
www.awai.com/2009/05/the-deepest-human-desire
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