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- Fear and Greed: Two Overrated Emotions - How to Become a Smarter and More Powerful Copywriter
- Michael Masterson tells you to break one of the oldest “rules” of copywriting… and shows you what to do instead.
www.awai.com/2011/07/how-to-become-a-smarter-more-powerful-copywriter
- How Changing Your Story Leads to Copywriting Success
- The stories you tell yourself may be holding you back from success. People like you have changed their own stories and are enjoying writing success.
www.awai.com/2018/02/changing-your-story-leads-to-copywriting-success
- 4 Reasons Why I Really, Really Love My Money-Making Websites
- Nick Usborne, a pioneer in digital marketing, has one type of writing he loves best of all. Here are four reasons this writing project is his favorite, including the $500,000 he’s made in passive income from it.
www.awai.com/2021/12/4-reasons-i-really-love-my-money-making-websites
- Skyrocket Response by Eliminating Your Prospect's Risk
- John Wood explains the classic technique of "risk reversal", taking on the risk of your reader to increase sales.
www.awai.com/2011/12/skyrocket-response
- Get Paid $10,000 to Write a Single Letter and Then Get Paid Again Every Time It Mails
- Writing direct-response sales letters is how you earn big fees and then a royalty every time your client mails your letter. But to earn these “A-level” fees, you need to know how to develop Big Ideas. Here are 4 ways to do it.
www.awai.com/2021/06/get-paid-to-write-a-letter-and-each-time-it-mails
- How a Cup of Coffee Inspired Gratitude
- If you write a list of things you can be grateful for, you may surprise yourself. Jen Phillips April shares how a Ted Talk on gratitude changed her thinking. It might do the same for you.
www.awai.com/2020/11/how-a-cup-of-coffee-inspired-gratitude
- Use This Client-Ready Checklist to Write Web Content Like a Boss
- Whether you’re new to writing web content or you’re a well-establish web writer, this checklist can help you boost your professional game.
www.awai.com/2019/03/write-web-content-like-a-pro-with-this-checklist
- Is Writing a Good Job?
- Four myths may be keeping you from pursing a writing career, but they may not be true. Learn more about the realities of the writing opportunity so you can pursue the writer’s life today.
www.awai.com/2021/01/is-writing-a-good-job
- 3 Trends in UX Copywriting Happening Right Now
- Bad user experiences online cost businesses trillions of dollars, but an effective UX copywriter can help change that. Here are three trends in UX… and why they’re a golden opportunity for you.
www.awai.com/2021/07/3-trends-in-ux-copywriting-happening-right-now
- You Might Be Cut Out for Case Study Writing If…
- Businesses can set themselves apart from competitors by using storytelling, but they need writers. Discover if case study writing is the specialty for you.
www.awai.com/2021/02/you-might-be-cut-out-for-case-study-writing-if
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