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B2B Micro-Moment Search: Attracting B2B Buyers
Many B2B buyers perform a micro-moment search before they buy. Here’s how to capitalize on the opportunity to get their attention early in the buying cycle.
www.awai.com/2019/05/b2b-micro-moment-search-attracting-b2b-buyers
How to Choose a B2B Copywriting Niche
Casey Demchak has been a successful medical B2B copywriter for 16 years. His secret? It started with making the right choice.
www.awai.com/2016/07/how-to-choose-a-b2b-copywriting-niche
3 Ways to Make Yourself So IRRESISTIBLE Your Clients Will Never Stop Giving You Work
Getting more work from current clients saves you a lot of time and hassle. Nick Usborne reveals 3 ways you can be more irresistible and make more money.
www.awai.com/2017/11/be-so-irresistible-clients-will-give-you-more-work
How This Freelance Writing “Tortoise” Hit Career Breakthroughs
Jill Wright, freelance copywriter and web content writer, was not an overnight success. But this slow-and-steady achiever found her own path to career growth by joining AWAI mentor-led programs. Find out how, and see her words of advice for new writers...
www.awai.com/2023/02/how-to-hit-freelance-writing-career-breakthroughs
The Buyer’s Journey: Lessons from Trail Building
Naturally lead your B2B prospect on the buyer’s journey with these trail-building strategies.
www.awai.com/2019/03/the-buyers-journey-lessons-from-trail-building
Achieve Your B2B Copywriting Goals by Doing This Every Single Day
Use this software industry technique to hit every one of your B2B copywriting goals this year, without herculean effort. It all starts with optimizing for the starting line rather than the finish line.
www.awai.com/2020/07/1-percent-per-day-to-achieve-your-b2b-copywriting
How 3 a.m. Television Can Make You a Better, More Successful Copywriter
Watching middle-of-the-night TV can improve your copy skills. Use their seven time-tested success techniques to boost response on your own copy projects.
www.awai.com/2018/04/how-3-a-m-tv-can-make-you-a-successful-copywriter
5 Sales Copy Editing Tips That Can Double Conversions
Even when you’ve written the best sales copy you can, there are ways you can make it better. In fact, here are five sales copy editing techniques I’ve learned that can double conversions.
www.awai.com/2021/06/5-sales-copy-editing-tips-to-double-conversions
Living the Writer's Life: Andrew Murray
When I spoke with Andrew Murray from his home south of Sydney, he was just back from a two-month trip with his wife to Southeast Asia. But long-term, far-off travel has become the norm for Andrew, all thanks to being able to write for a living. Enjoy the story of what got him here and how he’s making the most of it.
www.awai.com/2024/09/living-the-writers-life-andrew-murray
Living the Writer's Life: Jeff Stasiuk
Jeff Stasiuk had wanted to be a writer since grade school. But that dream got shelved while he worked at a traditional job. Read on to discover the confluence of forces that led him to copywriting, and why he no longer has to wait for life to get good.
www.awai.com/2024/10/living-the-writers-life-jeff-stasiuk

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