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Today’s Top 10
Being a Copywriter is like Riding a Wild ’n’ Crazy Roller Coaster...
November 20, 2024 (12:00:38 pm)
Tiara Cole shares three lessons that she hopes will help you face your fears — and stay on your ride toward a successful copywriting career...
Why Every New Copywriter Should Build a Money-Making Website
November 19, 2024 (04:42:56 am)
Andrew Murray shares two good reasons why every new copywriter should build a money-making website.
A “Perfect Storm” for Writers Who See it Coming…
November 14, 2024 (08:04:42 am)
You have the chance to position yourself as one of the first writers offering the solution companies desperately need. A simple document that transforms AI’s biggest problem into your greatest opportunity. One that takes less than a week to create, yet commands premium fees because it solves such a crucial problem. In just four weeks, through your mentorship with Casey Demchak and Pam Foster, you’ll master everything you need to offer this premium service that companies are desperate for. But come midnight tonight, the doors to join them close for good… and so does your opportunity to be among the first to launch your career as a Brand Messaging Strategist.
Branding Guidelines for Your AWAI Copywriting Training
November 12, 2024 (12:00:53 pm)
Here at AWAI, we’re delighted you’re a member of our training programs and social groups — studying the craft of copywriting and content writing. We’re proud you’re part of our community and we celebrate your progress. We encourage you to let the world know you’re part of AWAI. That being said… here are some branding guidelines about how to promote your AWAI training that you may not be aware of.
Readers Wanted
November 13, 2024 (09:53:02 am)
We talk about all kinds of writing opportunities here at AWAI… But today, we have something a bit “different.” It’s a skill that helps you transform another writer’s “good” copy into GREAT copy… Turns you into a hero… And enables you to get paid (very well!) for work that takes far less time than it took the writer in the first place. Think you know what it is? Find out!
The AI Crisis Companies Will Pay YOU to Solve
November 11, 2024 (11:00:52 am)
Right now, MILLIONS of businesses are falling into a dangerous trap. One that’s… killing their conversions, costing them customers, and making them invisible in their markets. The worst part? Most don’t even realize what’s happening. They think they’re being efficient and smart by using AI to write all their marketing copy and content… But there’s something critical they’re missing.
Client-Getting Strategies That WORK
November 10, 2024 (08:00:29 am)
If the thought of pitching clients makes you cringe… You’re not alone. But what if there was a way to bring clients straight to you…without trying to be someone you’re not? Good news: There is. And you can learn all about it here.
Writing Newsletters Can Bring Easy, Fun, Recurring Revenue
November 06, 2024 (04:40:57 am)
Some businesses send daily email newsletters. Some send weekly. Some monthly. And there are countless other frequencies in between. But regardless of the exact frequency, newsletters are ongoing marketing initiatives for these companies. They aren’t one-and-done projects.
5 Reasons to Start Your Writer’s Life Today
November 06, 2024 (03:36:52 am)
Jon Stoltzfus shares the top five reasons he wish he had starting copywriting today and why you should take action today.
How to Make Money Writing: 3 Practical Ways Words Can Fill Your Wallet
October 30, 2024 (03:30:07 am)
How can I make money writing? Have you ever typed that into Google? If you’re reading this, you probably have. Spoiler alert: Yes, you can make money writing! No, it doesn’t involve writing a novel, a biography, or a front-page article for The New York Times. You see, every promotional letter in the mail… every sentence in a business’s blog post… every word in a newsletter… was written by someone. And that person was paid to write it. The idea of money from writing is practical and attainable. So, here are three ways you can begin turning words into dollars.
The Writer’s Life
Being a Copywriter is like Riding a Wild ’n’ Crazy Roller Coaster...
November 20, 2024 (12:00:38 pm)
Tiara Cole shares three lessons that she hopes will help you face your fears — and stay on your ride toward a successful copywriting career...
Why Every New Copywriter Should Build a Money-Making Website
November 19, 2024 (04:42:56 am)
Andrew Murray shares two good reasons why every new copywriter should build a money-making website.
How to Make Money Writing: 3 Practical Ways Words Can Fill Your Wallet
October 30, 2024 (03:30:07 am)
How can I make money writing? Have you ever typed that into Google? If you’re reading this, you probably have. Spoiler alert: Yes, you can make money writing! No, it doesn’t involve writing a novel, a biography, or a front-page article for The New York Times. You see, every promotional letter in the mail… every sentence in a business’s blog post… every word in a newsletter… was written by someone. And that person was paid to write it. The idea of money from writing is practical and attainable. So, here are three ways you can begin turning words into dollars.
Writing Newsletters Can Bring Easy, Fun, Recurring Revenue
November 06, 2024 (04:40:57 am)
Some businesses send daily email newsletters. Some send weekly. Some monthly. And there are countless other frequencies in between. But regardless of the exact frequency, newsletters are ongoing marketing initiatives for these companies. They aren’t one-and-done projects.
5 Reasons to Start Your Writer’s Life Today
November 06, 2024 (03:36:52 am)
Jon Stoltzfus shares the top five reasons he wish he had starting copywriting today and why you should take action today.
Copywriting Is the Ultimate Way for You to Live The Writer’s Life
November 01, 2024 (04:41:30 am)
“Can someone like me really live the writer’s life?” “I know others are doing it. But how long is it going to take me?” “And how does AWAI help us succeed?” Katie Yeakle here. As AWAI’s executive director, I’ve heard these questions a lot over the last 27 years. And I thought it would be a great day to answer a question I hear often: Why, of all the opportunities for writers to make money, should I consider copywriting?
4 Moneymaking Trends in B2B Copywriting
October 24, 2024 (04:06:16 am)
Steve Slaunwhite explains the current trends in business-to-business (B2B) copywriting and the opportunities they represent for you.
9 Ways to Make Money Writing Stories for Businesses
October 04, 2024 (04:51:43 am)
Whether you’re a natural-born storyteller or it’s a skill you want to hone, you can learn how to weave stories into your writing projects. Storytelling is one of the most compelling elements of marketing you can learn. Imagine the stories you can share in these nine writing project examples.
25 Lessons I Learned from 25 Years of Freelancing
October 22, 2024 (03:24:50 am)
Steve Slaunwhite shares 25 lessons he’s learned as a freelance writer, so you can use them to gain speed and ease.
Get a Success Boost When You Find Your Community
November 01, 2024 (04:59:37 am)
There are plenty of ways to boost your confidence by surrounding yourself with like-minded writers and positive people. Find this group to build a more successful career.
The Golden Thread
Who is Elmer Wheeler … and how can he boost your response rate?
February 11, 2008 (01:56:57 pm)
AWAI staff writer John Wood highlights Elmer Wheeler, one of the pioneers of persuasive writing. Using Wheeler’s tested selling techniques can boost response and transform your copywriting career.
From “I Can’t” to “I Can!” – 5 Easy Ways to Gain Confidence As an Aspiring Copywriter
April 13, 2009 (06:24:35 am)
No doubt, starting out as a copywriter can be downright frightening. The good news is, you can calm these fears down, and become a competent, confident copywriter in no time flat. Just follow one (or more!) of these five confidence boosters.
How to Improve the Clarity of Your Writing
December 24, 2007 (11:46:39 am)
Michael Masterson shares a valuable writing tool that can help you improve your writing clarity.
How "Structural Priming" Will Make You a Better Copywriter
January 13, 2014 (06:42:38 am)
Structural priming is an effective method of priming your brain for copywriting. Copying effective sales letters over and over again will help build muscle memory.
The Power of One — One Big Idea
August 30, 2010 (08:41:12 am)
Today, Michael Masterson gets at the very heart of powerful, persuasive writing.
5 Lessons on Copywriting from the Son of a Preacher Man
August 29, 2022 (09:00:29 am)
One of the smartest and quickest ways to advance your copywriting career is by studying the works of legendary marketers and writers because they offer all kinds of strategies, tips, and techniques you can use today.
3 Ways to Never Run Out of Ideas for Your Blog
September 21, 2020 (10:00:57 am)
Coming up with ideas for your blog can be a fun process when you use these three methods. You’ll find the ideas aren’t going to run out… if anything, they’ll come easier than ever before.
At Least 10 Books Every Copywriter Should Read – Twice
May 05, 2008 (03:05:51 pm)
John Forde’s list of “must-reads” for every copywriter, as well as anyone interested in business-building or marketing.
The 10% Solution – Mastering the Lead
October 15, 2008 (08:53:49 am)
Michael Masterson takes a look at one of the most common lead types – the ’problem/solution” lead.
How to Write Well: The World’s Simplest Formula
May 03, 2010 (03:11:59 pm)
Michael Masterson’s definition of good writing can be applied to every sort of non-fiction writing like books, magazine articles, direct-mail sales letters, business correspondence, telemarketing scripts, and speeches. Learn this simple rule that will help you write well.
Wealthy Web Writer
The Best AI Tool to Repurpose Your Writing for Social Media Posts
July 15, 2024 (05:47:09 pm)
With all the AI tools available, how effective are they really? Click through to see how three tools do at producing engaging social media posts from existing content.
AI Updates for the Average Writer
July 15, 2024 (05:36:56 pm)
It’s been a year since AI tools become the talk of the town. Check out tips for using AI as a freelance writer. [Including use cases.]
Is Your Relationship Status with AI Complicated?
July 15, 2024 (05:05:50 pm)
See how highlighting your humanity, conducting original research, and implementing personalized and niche marketing strategies can enhance your content and SEO efforts.
What Max Factor Teaches Writers About ChatGPT
July 15, 2024 (05:04:45 pm)
Learning from the experiences, mistakes, and triumphs of others can help you find success faster. See what a twentieth century makeup magnate can teach you about ChatGPT.
Say Yes to Opportunity… and Then Figure It Out
June 16, 2021 (08:00:17 am)
If you want to create more opportunity as a writer, you need to start saying yes to opportunity… even if you’re inexperienced. You can figure it out!
Three Secrets to Build a Business You Love
April 28, 2021 (08:00:53 am)
Building a freelance business is great. But building a business you love is even better. Here are three secrets to get you started…
The Writer’s Information Packet Challenge
May 05, 2021 (08:00:32 am)
Take this challenge and put together your freelance writer’s information packet. Then whenever a prospect asks for more information, you’ll be ready.
Package Pricing for Your Writing Services – Is It Right for You?
July 14, 2021 (08:00:21 am)
When thinking about pricing your copywriting services, have you considered offering packages? Packing pricing can elevate your value in your client’s eyes.
3 Tips for Crafting User-Friendly Writing
June 23, 2021 (08:00:39 am)
User-friendly writing is easy-to-read and puts the reader’s needs first. See three easy ways you can make your writing more user-friendly.
20 Ways to Stand Out As a Professional Web Copywriter in 2020
March 18, 2020 (08:00:56 am)
As a web copywriter, you need to make it easy for clients to say yes to hiring you. One way to do that is to stand out from other web copywriters…