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Today’s Top 10
Monday Morning Jumpstart: Redefining Self-Care
June 17, 2024 (04:34:43 am)
In today’s Monday Morning Jumpstart, AWAI Director of Training, Jade Trueblood, and special guest, Dr. Annette Annechild, show you it can also resolve writing blocks, increase productivity, and get you moving again when you stall or get stuck.
Monday Morning Jumpstart: Fear Before Beginning
June 10, 2024 (05:21:59 am)
In today’s Monday Morning Jumpstart, AWAI Director of Training, Jade Trueblood, and special guest, Dr. Annette Annechild show you where the fear comes from … and then helps you combat it.
Monday Morning Jumpstart: Understanding Anxiety
June 03, 2024 (05:39:40 am)
In today’s Monday Morning Jumpstart, AWAI Director of Training, Jade Trueblood, and special guest, Dr. Annette Annechild, dig into what anxiety is, what causes it, and the solution to regaining control during those anxious moments.
Living the Writer's Life: Elizabeth Pickart
May 25, 2024 (05:30:35 am)
Elizabeth Pickart is in the process of watching all her writing dreams come true. Like many Barefoot Writers, writing for her was nothing more than a hobby until a necessary career change prompted her to look in new directions. Copywriting surfaced as a viable opportunity, and the more she did it, the more she loved it. One win led to another, and before she knew it, her author dream started to unfold. Read on to discover how copywriting helped her get there.
B2B Writers: 4 Ways to Use ChatGPT as a Tool (Not a Crutch.)
March 26, 2024 (05:00:32 am)
ChatGPT didn’t write this article. That’s important. Because as a B2B writer, you should never surrender control of your work to an AI. That’s akin to a home improvement contractor handing over the renovation plans to a drill, saying, “Take it from here.” AI is a powerful writing tool that can help you in a myriad of ways. But if you treat it like an app to delegate critical tasks to, your work won’t reach the level of excellence that B2B clients expect. So, how do you use ChatGPT as a tool and not a crutch? Here are four practical ways.
Bob Bly on the Joy of Copywriting
May 10, 2024 (05:00:55 am)
Bob Bly shares a list of seven reasons why he finds joy in copywriting.
Living the Writer's Life: Derek Coleman
February 24, 2024 (05:00:19 am)
Derek Coleman felt like his life was wasting away, working for meager pay at a dull job that required a prolonged commute. He made an escape plan and dove in, then found himself in a pickle when it didn’t work out the way he’d hoped. Writing came to the rescue, and brought with it unexpected joys. Enjoy Derek’s copywriting love story and take note of his unique long-term view to pursue joy to the very end.
Living the Writer's Life: Steve Maurer
April 27, 2024 (05:00:15 am)
Steve Maurer has long been one of the friendliest, most helpful Barefoot Writers we’re proud to call a member. Along with always being ready to encourage someone move forward in their writing journey, he’s one of the humblest copywriters you’ll meet — though his rise to well-paid writing was seamless and fast. Enjoy Steve’s story.
Living the Writer's Life: Amanda Sanchez
April 20, 2024 (05:00:00 am)
Amanda Jo Sanchez, formerly known as Mandy Marksteiner, always had an eye for writing, but it wasn’t till she discovered copywriting that the money piece fell into place. Along the way, she’s shored up her abilities to the point where she can happily take risks and try new ventures without ever feeling limited. Discover how she’s currently reinventing herself while enjoying the journey.
5 Simple Skills for a New Income Stream
May 01, 2024 (05:00:33 am)
Mindy McHorse shares five skills that will give you an instant leg up if you want to join the copyediting world.
The Writer’s Life
Monday Morning Jumpstart: Truth About Most Clients
March 25, 2024 (05:47:55 am)
In today’s Monday Morning Jumpstart, AWAI Director of Training, Jade Trueblood, and AWAI Learning Chief, Pam Foster shares one big truth she’s discovered over the years…
What Is Good Writing? Find Out and You’ll Become a “Really” Good Writer
February 05, 2024 (05:27:37 pm)
Ever wonder what is good writing? Who decides what’s good and what isn’t? Learn how to become a better writer with Mark Ford's tips...
Monday Morning Jumpstart: Thrive vs Survive
October 02, 2023 (04:58:44 am)
In today’s Monday Morning Jumpstart, AWAI Chief Success Officer, Ted Capshaw, and Director of Training, Jade Trueblood, dig into this question and how it impacts you.
Monday Morning Jumpstart: Questions Are Crucial
February 20, 2023 (05:37:56 am)
In today’s Monday Morning Jumpstart, AWAI Chief Success Officer, Ted Capshaw, and Director of Training, Jade Trueblood, focus on the importance of asking follow-up questions, how they lead to deeper connections, and ultimately show that you care.
Monday Morning Jumpstart: Confidence
August 21, 2023 (05:09:46 am)
In today’s Monday Morning Jumpstart, Director of Training, Jade Trueblood, and special guest, Ilise Benun, talk all about confidence.
Monday Morning Jumpstart: Grit vs. Grind
October 10, 2022 (04:51:42 am)
In this week’s Monday Motivation for Writers session, AWAI’s Chief Success Officer, Ted Capshaw, and AWAI Director of Training, Jade Trueblood discuss the differences between grit vs. grind and the impact of both on your writing business – and your life.
Monday Morning Jumpstart: Overcome Blocks & Find Your Flow
August 07, 2023 (05:00:06 am)
In today’s Monday Morning Jumpstart, Director of Training, Jade Trueblood, and special guest, Terri Trespicio, talk about overcoming writing blocks and how to find your flow.
Monday Morning Jumpstart: Self-Esteem
September 25, 2023 (05:34:50 am)
In today’s Monday Morning Jumpstart, AWAI Chief Success Officer, Ted Capshaw, and Director of Training, Jade Trueblood, tackle the topic of self-esteem.
Monday Morning Jumpstart: Advice for Tough Times
March 13, 2023 (05:01:26 am)
In today’s Monday Morning Jumpstart, Director of Training, Jade Trueblood, and special guest, Marcella Allison talk about Marcella’s top three tips for surviving tough times. When you try these tips, you will notice a shift from feeling anxious to feeling grateful.
Monday Morning Jumpstart: Finding Clients
September 04, 2023 (05:04:54 am)
In today’s Monday Morning Jumpstart, Director of Training, Jade Trueblood, and special guest, Ilise Benun, talk about finding clients. Ilise shares her three tools for her “Simplest Marketing Plan.” By following her three tools and using them together on a particular group, you will find new clients!
The Golden Thread
Who is Elmer Wheeler … and how can he boost your response rate?
February 11, 2008 (01:56:57 pm)
AWAI staff writer John Wood highlights Elmer Wheeler, one of the pioneers of persuasive writing. Using Wheeler’s tested selling techniques can boost response and transform your copywriting career.
From “I Can’t” to “I Can!” – 5 Easy Ways to Gain Confidence As an Aspiring Copywriter
April 13, 2009 (06:24:35 am)
No doubt, starting out as a copywriter can be downright frightening. The good news is, you can calm these fears down, and become a competent, confident copywriter in no time flat. Just follow one (or more!) of these five confidence boosters.
How to Improve the Clarity of Your Writing
December 24, 2007 (11:46:39 am)
Michael Masterson shares a valuable writing tool that can help you improve your writing clarity.
How "Structural Priming" Will Make You a Better Copywriter
January 13, 2014 (06:42:38 am)
Structural priming is an effective method of priming your brain for copywriting. Copying effective sales letters over and over again will help build muscle memory.
The Power of One — One Big Idea
August 30, 2010 (08:41:12 am)
Today, Michael Masterson gets at the very heart of powerful, persuasive writing.
5 Lessons on Copywriting from the Son of a Preacher Man
August 29, 2022 (09:00:29 am)
One of the smartest and quickest ways to advance your copywriting career is by studying the works of legendary marketers and writers because they offer all kinds of strategies, tips, and techniques you can use today.
At Least 10 Books Every Copywriter Should Read – Twice
May 05, 2008 (03:05:51 pm)
John Forde’s list of “must-reads” for every copywriter, as well as anyone interested in business-building or marketing.
3 Ways to Never Run Out of Ideas for Your Blog
September 21, 2020 (10:00:57 am)
Coming up with ideas for your blog can be a fun process when you use these three methods. You’ll find the ideas aren’t going to run out… if anything, they’ll come easier than ever before.
The 10% Solution – Mastering the Lead
October 15, 2008 (08:53:49 am)
Michael Masterson takes a look at one of the most common lead types – the ’problem/solution” lead.
How to Write Well: The World’s Simplest Formula
May 03, 2010 (03:11:59 pm)
Michael Masterson’s definition of good writing can be applied to every sort of non-fiction writing like books, magazine articles, direct-mail sales letters, business correspondence, telemarketing scripts, and speeches. Learn this simple rule that will help you write well.
Wealthy Web Writer
Three Secrets to Build a Business You Love
April 28, 2021 (08:00:53 am)
Building a freelance business is great. But building a business you love is even better. Here are three secrets to get you started…
The Writer’s Information Packet Challenge
May 05, 2021 (08:00:32 am)
Take this challenge and put together your freelance writer’s information packet. Then whenever a prospect asks for more information, you’ll be ready.
Say Yes to Opportunity… and Then Figure It Out
June 16, 2021 (08:00:17 am)
If you want to create more opportunity as a writer, you need to start saying yes to opportunity… even if you’re inexperienced. You can figure it out!
Package Pricing for Your Writing Services – Is It Right for You?
July 14, 2021 (08:00:21 am)
When thinking about pricing your copywriting services, have you considered offering packages? Packing pricing can elevate your value in your client’s eyes.
3 Tips for Crafting User-Friendly Writing
June 23, 2021 (08:00:39 am)
User-friendly writing is easy-to-read and puts the reader’s needs first. See three easy ways you can make your writing more user-friendly.
20 Ways to Stand Out As a Professional Web Copywriter in 2020
March 18, 2020 (08:00:56 am)
As a web copywriter, you need to make it easy for clients to say yes to hiring you. One way to do that is to stand out from other web copywriters…
Writing a Reader-Focused Newsletter - 5 Approaches that Work
September 02, 2020 (08:00:25 am)
Writing a reader-focused email newsletter can be a gamechanger (for you or your clients). It helps you connect with you audience and pulls in work.
Google’s Search Journeys — What You Need to Know
October 16, 2019 (08:07:34 am)
Google works hard to improve user experience. One recent innovation is Google’s Search Journeys… and it means new opportunities for you as a writer.
Business Challenge: Clean Up Your Social Media Presence
July 07, 2021 (08:00:38 am)
Is your social media presence helping or hurting your web-writing business? Clean up your social media presence and make it easier for clients to hire you.
13 Web Writing Marketing Seeds You Can Start Planting Now
May 19, 2021 (08:00:19 am)
If you want your web-writing business to grow, you need to begin planting your marketing seeds now. This will lead to a steady stream of clients later.
