Hello there!

Rebecca Matter here…

I’m the president of the American Writers & Artists Institute — the world’s largest training organization for copy and content writers.

And the number one question I get asked over and over again from aspiring writers like you is —

What is the fastest way to start getting paid as a writer if I don’t have any experience?

And I get it…

The writer’s life — it’s pretty sweet!

Being able to live and write from anywhere.

No jobs to go to or bosses to deal with.

No commutes.

No one else dictating when you work or how many vacations you can take.

No wasting your life away in a career that you’re not passionate about.

In fact, writers we’ve trained over the past 27 years tell us it’s the freedom they enjoy most about their new careers as writers…

Some are traveling across the country in an RV and having daily adventures... one member lives on a sailboat in the Sea of Cortez, Mexico... and others are simply happy to write by the pool or in a cafe and create their days exactly as they want. 

And you want to know a little secret?

These successful writers were once beginners too! 

They didn’t have experience... They didn’t have clients... All they had was the desire to get up and running as fast as possible. 

So, you might be wondering... How can you follow in their footsteps? How can you take that first, all-important step to achieving your version of the writer’s life?

Well — I’ve got some GREAT news.

Because as president of an organization that’s successfully trained thousands of new writers over the past 27 years…

I can tell you the path to success is much easier than you think.

With all the demand — and all the choices you have as a writer…

And the fact that you’re discovering this opportunity at a time when the demand for writers like you is BOOMING…

Getting your start as a writer has never been easier!

Because here’s the number one thing we’ve learned from training writers in today’s “digital” era:

You DON’T have to master everything before you start out…

You DON’T have to spend time doing a bunch of soul-searching to decide which direction is the right fit for you…

You DON’T have to spend a lot of money on writing programs or invest in an elite apprenticeship…

You DON’T have to spend weeks reading about writing techniques and structures and “rules” to be “good enough” to start getting paid…

And you DON’T have to be “perfect” from Day One.

ALL you need to start getting paid as a writer is ONE SKILL!

Which is why the very BEST thing I can do to help you launch your writing career today is to teach you the ONE WRITING PROJECT all e-commerce businesses need…

Show you how to land that all-important first client…

And get you paid as a writer.

That First Paycheck as a Writer Will Transform You!

Which is why I’m so excited about what I have for you today.

It’s a new way for you to break in as a writer…

A back-door entry into the world of writing that’ll transform you from aspiring writer… to professional writer much faster than you ever imagined.

It’ll take you from dreamer to doer…

From “Can I do this?” to “Yes — I’m DOING IT!”

And help you land you that all-important FIRST PAYCHECK as a writer.

So instead of “reading” about how to write… having to memorize a bunch of rules and formulas… then trying to apply them all by yourself…

You’ll be “in the room” with a real writer…

You’ll get to watch an actual, real-world writing project unfold before your very eyes — word by word, line by line, paragraph by paragraph.

You’ll hear the writer’s thought process as she goes through each part of the project.

You’ll understand why she chose “that” wording as opposed to something else.

You’ll see the small challenges that arise — and how to deal with them on the spot.

You’ll discover where the ideas came from… what research had to be done.

You’ll see the “secret structure” of persuasive copy revealed in real time…

And see the editing techniques pro writers use to make their writing as strong as possible.

Simply put — I’m going to pair you with a fellow writer who can take you by the hand and say,

“Let’s Write!”

Now — as crazy as it might sound, I got this “look over my shoulder” idea when I remembered watching an old PBS show years ago starring the legendary Bob Ross.

Remember him?

Bob Ross was a landscape painter who even now — 28 years after his death — continues to inspire new artists.

Every show he’d start with a blank canvas…

He’d tell you all the colors he planned to use, start filling in the layers, explain his process every step of the way…

Within minutes, a painting would begin to emerge, right before your eyes…

And by the end of his half-hour show, he’d have completed this amazing landscape any art buyer would be proud to hang in his or her home!

But what was amazing to me was how following along with him opened my eyes to how a landscape gets painted…

How backgrounds are established… how colors get blended… how “sunset” effects are created… how trees and clouds emerge with simple dabs of a paintbrush…

And how simple the process really is!

So, I thought…

If thousands can learn by looking over the shoulder of an oil painting expert…

Just think how great it will work for a simple writing project!

So that’s what we’ve done with this Let’s Write! learning experience…

Now…

Before I introduce you to your writing partner…

And tell you about the writing project you’ll be working on together…

You should know that our Let’s Write! program goes way beyond just the time you’ll spend with the writer you’re about to meet…

Because before you ever write a word, I’m going to make sure you have…

A Rock-Solid Foundation for Your Writing Career!

In your first couple of Let’s Write! sessions, my partner, Katie Yeakle, and I would like to personally welcome you to the world of paid writing!

We’ll give you a guided tour of today’s booming writing industry…

Complete with a special focus on the most important points YOU need to know coming into this as a soon-to-be professional writer. Things like…

• Where exactly the highest-paying opportunities are for freelance writers today, so you can earn the best pay for your writing right out of the gate…
• Why your writing is so important (and valuable) to businesses who are eager to pay you thousands upon thousands of dollars for your writing, so you’ll understand your true value to clients and have the confidence of knowing what your writing is worth…
• How your writing will be pivotal in solving a problem or filling a need that your reader has, so you can be assured your writing will have a positive impact on your readers…
• How to recognize and tap into the unique benefits of the TWO main types of paid writing you need to know about today…
• An insider’s look at the “menu” of projects you could choose to write for clients, including the pros and cons of each, so you’ll know exactly which ones fit your style and goals…
• What life is really like for freelance writers making a living with their writing, so you can see behind the scenes of how ordinary people have “made it” and start to imagine what the writer’s life could truly mean for YOU…

And that’s only for starters!

By the end of your very first Let’s Write! session, you’ll already have a much better understanding of what your journey as a well-paid writer will look like…

Where the biggest (and most accessible) opportunities are for you to start getting paid…

Who your clients will be and what it’s like to work with them as a professional writer…

The “stumbling blocks” you should look out for as you get started and how to avoid them…

And insight into WHY your skills as a writer are worth so much to clients…

This way you’ll know exactly where you stand in this “new world” and what you can expect when you start landing paid projects.

But to make sure you’re really set up to succeed right away, we decided to go double or nothing and devote the time with you to ANOTHER critical piece of groundwork…

The Universal Writing Principles of ANY Writing Project

With dozens of different kinds of writing projects you could work on…

Case studies… white papers… editorials… sales letters… emails… newsletters… blogs…

It’s easy to get overwhelmed by it all!

But I’m going to let you in on a little secret…

Although each of these types of writing projects has unique characteristics…

Every single one of them depends on just a handful of universal writing principles to be effective…

So in your second lesson, Katie will show you exactly how to use these principles so you can write ANY writing project like a pro!

You’ll discover…

• The three fundamental rules of “selling” that will give you a deep psychological understanding of how your reader makes their decisions and why… so you can be sure your writing gives them exactly what they need at every turn to help them make the best decision and ACT on it!
• How to bring every piece you write alive by uncovering the “WHY” behind it… giving your writing clarity and purpose that will WOW your readers and change the way they see the world…
• Why the most important factor in any piece you write is actually a person — your reader — and how understanding who they are and what their deepest desires and fears are will magically reveal what you should be writing and why — every time.

Frankly, just having an understanding of these foundational principles is enough to put you head and shoulders above the average beginning writer…

Because armed with this knowledge, you’ll automatically know…

WHY you’re writing…

WHO you’re talking to…

WHAT you need to convince them of…

And exactly HOW to do it…

For every single project you write — no matter what it is!

But that’s only the beginning of Session Two…

Because Katie and I are also going to reveal the secret formula behind all effective copy and content. We call it The 4 P’s™, and professional writers use them daily to make sure their writing promises something the reader truly needs or wants…

Paints a picture of how their life will improve once they solve this problem…

Proves beyond a doubt how the solution they’re offering will help them solve it…

And pushes them to take action on what they’ve just learned to improve their lives.

PLUS, to make sure you truly understand just how universal and powerful this secret formula is…

We’ll bring in real-world examples to show you exactly how The 4 P’s™ are used to their fullest effect in great writing.

By the end of this session, you’ll be well on your way to writing success before you ever even have to bother with the “details” of this project or that project.

Better yet…

After we’ve introduced you to these principles, you’ll be able to see them in action yet again when you start working with your writing partner…

Because you can bet — she uses them in EVERY piece she writes!

Excited yet? You should be!

Because now that you’ve got the “inside scoop” on how to make it in the writing industry…

And are armed with the most powerful principles you’ll need to make ANY writing project a winner…

It’s finally time to step into the private writing room of your new instructor to see how a real-life copywriting project gets written…

So YOU can apply the same step-by-step process to the portfolio project you’ll write for yourself.

Introducing Your Writing Partner:
Bonnie Fanning!

Bonnie started out over a decade ago as the photography expert at Great Escape Publishing.

But as much as she loves photography, she always wanted to be a writer, because she saw — firsthand — just how valuable the skill can be (and how much more money she could make!).

So she buried herself in AWAI programs and mastered her craft.

Today, she’s not only a very talented writer, but…

She has a deep desire to help aspiring writers like you get their start and finally achieve their dreams of becoming paid writers…

And, because she’s only a few years from learning to write copy herself, she has an innate instinct for knowing exactly what you need to get going.

In fact…

Bonnie was one of the masterminds behind AWAI’s wildly successful Launch Party event that’s helped thousands of aspiring writers officially launch their writing careers and land their first clients!

And on top of that…

She’s written successful sales letters… email campaigns… ads and editorials… and just about every other possible writing project you can think of…

Bringing in literally hundreds of thousands of dollars in revenue…

But believe it or not…

She doesn’t consider herself an “advanced” writer…

In fact, when I told her about my idea for this learning experience…

And asked her if she’d be willing to let you into her writing room and “walk you through” as she worked on one of her AWAI writing assignments…

She couldn’t wait to get started!

And the great news is…

She kicked off her exciting and lucrative writing career by learning the project she’s going to teach you today!

A writing project EVERY business with an online presence needs…

One that’s easy to learn… easy to write… and can pay you anywhere from $250 to $800 for a few hours to a day of writing…

A writing project that’s never a “one and done” assignment.

In fact, many businesses need three, five, even 10 a month — making them perfect for landing retainer deals where you’re paid $2,000 to $5,000 monthly by multiple companies…

Have you guessed the writing project Bonnie will be teaching you?

It’s a blog post.

Now, if you’re like most people, you might think of a blog as just an online “journal” where ordinary people can blab about anything they want…

But that’s not the kind of blog I’m talking about here…

I’m talking about business blogs strategically written to deliver valuable information that people really WANT to read…

Information that attracts their attention and answers their questions…

Gives them ideas and solutions and inspiration… ways they can achieve their goals and improve their lives based on a specific topic.

Because not only is this information valuable to the reader, but…

It’s also valuable to the businesses posting it.

Why?

Turns out, most people would much rather read a blog post about a subject than get “spammed” with ads about it!

Which may seem obvious to you…

But what you might not realize is that the 84% of people turning to blog posts to help inform their buying decisions have made blogging a MAJOR avenue for businesses to connect with and earn the trust of their potential buyers!

Which is why they’re eager to hire writers like you to write blog posts that will keep their readers interested, engaged, and informed…

At anywhere from $100 to $200 to $800 per post — depending on the length.

Each one is just a page or two long… so you can easily write one in a day (or even just a couple of hours!)…

And better yet…

The thing about blogging is that they can’t just publish three or four posts and then call it quits…

No, they need new blog content all the time! Every month… every week… sometimes every DAY!

Which means more and more and more writing…

More and more opportunities for YOU to get your foot in the door and solve their problem by writing blog posts to keep their business running smoothly.

The PERFECT First Writing Project

So you see…

Because blog posts are so short and easy to write…

And are needed in such crazy numbers by clients…

They really make for the perfect first writing project for newbies to get their foot in the door as a paid writer!

But there’s even better news about writing your blog post with Bonnie during your Let’s Write! sessions together…

Because the “secret structure” you’ll use while writing your blog applies to EVERYTHING you’ll write from this day on!

YES — having the hands-on experience of writing a blog post alongside a professional writer is going to give you an amazing head start in being able to write blog posts for a real paycheck…

But what you’re going to learn by working with Bonnie goes WAY beyond writing for blogs…

Because her professional process for writing one individual blog post…

The mindset she gets into, determining the main goal of the piece before she settles down to put words to page…

The questions she asks herself about who her reader is and what they need from her piece… and how those answers tell her exactly what she needs to say…

The way she leans into The 4 P’s™ structure to promise the reader something they truly want…

The techniques she uses to paint a picture of how the solution she’s offering will fulfill that promise…

The way she uses research and logic to prove why her solution is something they need in their lives…

And then finally, the subtle yet effective way she wraps up her piece with a push to encourage the reader to take action on what they’ve just learned…

That structure is what makes her writing so enjoyable to read… yet so effective for achieving a specific goal…

And by practicing applying these principles and techniques to your own writing, you will develop a powerful (and very lucrative) writing skill that clients desperately need.

One you can apply to every piece you write…

No matter whether it’s a two-page blog post or a 40-page sales letter… a 10-minute video script or a 280-character tweet.

The structure… the primary goal… and the tools you’ll use to bring it all together are the SAME.

Here’s a closer look at how your over-the-shoulder writing experience with Bonnie will walk you through this universal writing process…

From Blank Page to Finished Piece

Remember, right now Bonnie is a freelance copywriter for AWAI…

But to make this experience as valuable as possible for you, she’s not just going to be writing a blog post for us… (That would be too easy!)

She’s reached out to another client just like you might reach out as a freelance writer… and when you join her for this writing session, she’ll be working on a real blog post assignment for them.

Once you “sit down” with her, she’ll show you from start to finish exactly what it’s like to write an assignment for a client…

She’ll explain how she comes up with the “big idea” for the piece based on solving a need the client’s audience has…

The kind of research she might do to get her ideas flowing…

And most importantly…

The questions she asks herself about her reader to make sure that what she’s writing will meet them right where they are and be exactly what they WANT to read.

From there, it’s time to start writing.

Now that you’ve both got a good idea of what you’re trying to accomplish with the piece, Bonnie will show you how she writes each part of the blog post…

From coming up with an attention-grabbing headline that will stop your reader in their tracks and make them curious enough to read your article…

To crafting a strong lead that makes the reader super-excited to dive further into the piece…

Then packing the body with exactly the kind of helpful, engaging, and exciting information your reader is looking for…

And finally, tying it all together with a memorable close that will get the reader to take action on what they’ve just read…

By the time you finish writing alongside her, you’ll have a final piece ready for submission…

And when I say you’ll be writing alongside her — I mean it!

Let’s Get You Paid!

At this point — with everything you’ve learned…

With your new understanding of how the writing industry works and how you can start making your own income as a writer…

With the four universal principles for ultra-powerful writing that you can apply to ANY project you take on…

With your hands-on practice writing a real paid writing assignment alongside an experienced professional writer…

And with your finished piece holding a proud place in your writer’s portfolio…

You officially will have a rock-solid foundation for your writing career…

And everything you need to get started landing your first paid writing project.

Which is why, after you finish working with Bonnie, I’m going to spend extra time with you making sure you’re prepared and confident to go out there and LAND that first paycheck!

I’ll pull back the curtain and show you exactly what you can expect when you start talking to clients…

What marketers like me want and need from your writing…

How you’ll get paid…

And MORE…

PLUS you’ll hear from several thriving writers who will share their first experiences landing clients…

How they made those first connections…

And all the tips and tricks for attracting high-paying clients they WISH they’d known about when they first got started.

Again — my goal here is to make sure you have everything you need… and know exactly what to expect… so you can confidently land your first paying assignment and officially become a paid writer!

I’m Leaving Nothing to Chance…

My team and I have tailor-made this entire experience to be the absolute best and most efficient (and stress-free) way for you to take your first step into the world of paid writing…

So to make sure all of your bases were covered, I scoured AWAI’s resource library…

And I pulled out the six most important resources I know will have the BIGGEST impact on your early success as a writer as you’re just starting out…

Your Fast Start Bonus Library

In this bonus mini-library, you’ll find the answers to every question new writers have ever asked me in my 20 years at AWAI…

All conveniently laid out in a series of “deep-dive” webinars where my team and I pull back the layers of the biggest paid writing opportunities and give you the play-by-play on everything you need to know to take advantage of them…

Including…

And that’s just to name a few!

All said and done, these bonus resources are like the training wheels to help you get moving forward in your writing career, even if you’re a total beginner…

Even if you’ve never put pen to paper before…

Even if you don’t know what copywriting is or how people make money with it…

No problem!

Between your over-the-shoulder experience working with Bonnie and your “cheat sheet” of beginner-friendly resources, I’m 100% confident you’ll have everything you need to get started on your own lucrative writing journey!

We’ll Take This First Step Together

I’m so excited for you to start living your own version of the writer’s life…

Maybe a few weeks from now you’ll find yourself propped up on the couch in your PJs while you write a $500 blog post for your first repeat client…

Or maybe you’ll be an early bird wrapping up your day of writing before you’ve even finished your coffee for the morning…

Then you can take the rest of the day to do your shopping… catch some sun by the pool… do some gardening… or even just relax with a good book or movie!

Maybe you’ll even find yourself putting your first writing check toward a long-awaited family vacation. 😊

No matter what you imagine your writer’s life will look like…

Right here, right now… THIS is your first step toward achieving it.

And the best part of all…

Just How AFFORDABLE This Life-Changing Experience Really Is!

Now, you might be wondering what a learning experience like this one will cost you…

Where you master that one skill that can unlock a flexible writing career that can pay you hundreds of thousands of dollars over your lifetime…

A skill that can open the door to writing clients who will pay you over and over to write for them…

Getting to look over the shoulder of a real working copywriter… as she teaches you step-by-step how to write one of the most sought-after writing projects in the world…

Having an actual finished portfolio piece — crafted based on powerful universal principles guaranteed to make your writing stand out and one you’ll be proud to show clients…

Not to mention access to a massive library of writing and business-building resources handpicked to speed up the success for new writers like you…

Does $1,000 sound fair?

You’d easily pay that and more just to have a coach walk you through a writing project.

How about $500?

A bargain — considering you can make that much back just by landing your first client with your new skills and insight into the biz!

That’s why I think you’re going to be very excited when I tell you that each one of those prices is way off the mark.

That’s because through today’s special offer…

I want to give you ALL of it — for just $249!

Why such a low price for everything?

It’s very simple:

AWAI’s sole mission is to help aspiring writers, like you, have fast success in our exciting and lucrative world…

Where writers are needed, valued, and appreciated because they play such an important role within our industry.

To charge you the $500 or even $1,000 we believe an experience like Let’s Write! is worth when you’re just starting out might be the one — perhaps only — obstacle that stops you from taking action today…

So, we’d much rather have you try it for a small price…

Teach you the BEST writing skill to kick-start your writing career and start you making money…

Give you a sense of how the industry works and the vast opportunity writers have…

And then, if you want to broaden your scope of knowledge and get more training, we hope you’ll turn to AWAI when that time comes.

Sound fair?

Now, I know we’ve covered a lot today…

And you’re getting a LOT with your Let’s Write! program…

So let me quickly sum up everything you’ll get for your $249 payment today.

Let’s Recap EVERYTHING You’ll Get!

As soon as you complete your order, you’ll get access to a special member page with your full program and resource library — for life.

You’ll start out with a guided tour of the writing world you’re entering…

You’ll get a comprehensive look at the four universal principles that make or break every single piece of copy that exists in our world today…

You’ll “meet” one of AWAI’s “go-to” freelance copywriters Bonnie Fanning and join her for a personal “look over my shoulder” writing experience as she walks you through the process of writing a real paid blog assignment…

You’ll be able to immediately apply everything you learn to write your very own blog post right alongside her, giving you a finished portfolio piece to show off to clients…

Then you’ll get a focused tutorial on how you can score your very first writing paycheck with your own client…

PLUS my own curated “mini-library” of the most powerful career-launching webinars we’ve ever offered here at AWAI in one easy-access resource cheat sheet…

All for only $249.

Order Now — Just $249

Like I said, my team and I poured hours and hours of planning and strategizing into making this the perfect “first step” program to take you from ground zero all the way to potentially landing your very first paying client…

WITHOUT all the “clutter” and the “options overload”…

To make getting started as a paid writer easier than it’s EVER been…

That’s why I’m willing to take all the risk on my own shoulders with AWAI’s 100% money-back guarantee…

You’re Protected by
AWAI’s 100% Money-Back Guarantee

I don’t want anything to hold you back from at least giving your writing dreams a shot…

And because I’m so confident this writer-to-writer training with Bonnie, combined with all of our most targeted “jump-start” resources for beginners, is the perfect foundation for your writing success…

I’m going to give you a full 30 days to put this training to good use and get your own writing journey started.

That way you’ll have more than enough time to not only go through the full training experience…

AND take your time exploring the bonus webinars, but…

You’ll also have time to actually put it all into practice and start landing your first paying gigs at your own pace!

Because remember — that first paycheck is all the proof you’ll need to know…

Yes, you CAN make a living as a writer!

And if at any point during the next 30 days you decide this writing path isn’t the right fit for you…

Or even if you’re just not happy with the results of your training…

Just say the word, and my team will happily refund every penny you paid — no questions asked.

That way there’s absolutely zero risk for you to try it out.

Get Full Access Risk-Free — Just $249

It’s Never Been Easier

We’ve done all the work for you…

We’ve curated the absolute best resources to get you started…

Taken away all the “noise” so you can simply focus on laying the critical foundation of your writing career without any distractions…

Recruited writers who are just ahead of you on their writing journey to reach back and help you follow in their footsteps…

Including our very own freelance copywriter Bonnie, who is looking forward to taking you by the hand and bringing you right into her world…

Showing you firsthand what it’s like to be a paid writer…

And even taking you along the full process of writing a real paid writing project step-by-step…

Giving you the hands-on skills you need to be able to write your own blog post sample…

And the universal process for writing literally ANY other project you’re interested in…

So you can step right into action and start landing your own paying projects right away!

Which means there’s only one thing left for YOU to do…

Let’s Write!

Your writer’s life is just about to begin…

And all you have to do to take that first step is click the button below so we can guide you through it.

Remember, your entire experience is protected by my personal 100% satisfaction guarantee…

So even if you’re not completely sure if this is for you, I invite you to just give it a shot…

Test the waters…

Get some insight into what this opportunity is really like from writers just like you…

And then you can decide after you’ve finished the training whether it’s for you.

If it’s not — just let us know, and my team will give you a full refund immediately.

But if you’re as excited about the promise of the writer’s life as I think you are…

If you just can’t wait to open your mailbox and find that first paycheck written out to YOU — a professional writer…

I’m willing to bet that once you get started, you’ll never look back. 😊

So what do you say?

Let’s take this first step together!

Click the “order now” button below and I’ll introduce you to Bonnie…

And to your future as a well-paid writer.

See you there!

Order Now!