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How to Write Effective B2B Headlines
December 14, 2017 (06:37:36 am)
When you write effective B2B headlines, your copy gets read. Here are easy ways to make any B2B headline stronger.
A Simple Way to Prospect with Cold Calls
December 07, 2017 (02:23:32 pm)
Even the most introverted freelance copywriter can easily prospect with cold calls by using this simple method.
5 B2B Copywriting Tips from the Experts
November 30, 2017 (07:04:28 am)
Regardless of where you are in your copywriting journey, these five B2B copywriting tips will help you reach your goals faster.
When to Use B2B Long Form Copy
November 16, 2017 (07:03:55 am)
While much of B2B copywriting involves short copy, there are times you’ll want to use B2B long form copy. Here are seven examples.
How to Change Your Copywriting Niche
September 28, 2017 (06:47:57 am)
Do you want to change your current copywriting niche? It’s easier than you think — just follow these simple steps.
The Most Important Question to Ask Your B2B Copywriting Clients
September 14, 2017 (06:53:53 am)
When talking with a potential B2B client, ask this one question to open the door to more project opportunities.
How to Differentiate Yourself
July 27, 2017 (07:02:50 am)
If you don’t differentiate yourself, you could get lost in the crowd. Use these six strategies to stand out to your prospects.
An Easy 5-Step Email Copywriting Formula
July 20, 2017 (06:17:51 am)
When you’re writing promotional emails, this copywriting formula will keep you on track so your emails gets results.
Showcase Your Writing Skills with a Portfolio One Sheet
July 06, 2017 (02:42:24 pm)
When a client asks to see your portfolio, don’t overwhelm them with samples. Give them your Portfolio One Sheet instead.
6 Tips for Prospecting with Direct Mail
June 08, 2017 (07:12:58 am)
Land more clients when you use these six tips for prospecting with direct mail.
Two Techniques for a Winning Elevator Pitch
May 18, 2017 (07:29:29 am)
“What do you do?” Having a solid elevator pitch as your answer is key to impressing potential prospects. Here are two techniques to help.
A Hidden B2B Copywriting Niche
May 11, 2017 (02:34:45 pm)
Most copywriters don’t know about this hidden copywriting niche, but it may be perfect for you.
The Best Lead Magnet for Freelance Copywriters
May 04, 2017 (02:37:17 pm)
There are many different formats for lead magnets. Which works best for freelance copywriters? Steve Slaunwhite gives you his advice.
5 Ways to Improve Your Cold Email Pitches
April 13, 2017 (02:31:18 pm)
Cold email pitches can be an effective way to land new clients. Use these five tips to make your emails stand out and get read.
Getting Clients: 5 Email Prospecting Tips
April 06, 2017 (02:01:02 pm)
Need clients? Email prospecting is a powerful tool — when it’s done right. Here are five tips to help you be more successful when prospecting by email.
Discover the Hidden Gold in Your Background
November 17, 2016 (06:59:52 am)
There’s copywriting gold in your background! Discover how to find it and leverage your experience as a successful B2B copywriter.
How to Market Your Copywriting Business Consistently
October 13, 2016 (06:12:29 am)
Banish the excuses! Here’s how to market your copywriting business consistently all year long. It’s easier than you think!
The Mechanics of Getting Paid: A Freelancer’s Guide
March 31, 2016 (06:35:58 am)
You landed the client! Now, what’s the best way to get paid? Here are several options for freelancers, and the pros and cons of each of them.
The Hidden Danger of "Go Big or Go Home"
March 17, 2016 (07:14:52 am)
Starting a new venture is exciting. You're ready to Go Big or Go Home! But, there's a hidden danger in that thinking.
The Art of Providing a Compassionate Copywriting Critique
December 17, 2015 (02:52:18 pm)
When a peer asks you for a copywriting critique, how do you provide honest feedback without being harsh or insensitive? Try these tips.
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