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6 Things I Love about Writing White Papers

Gordon Graham reveals SIX things he loves about writing these projects , and shows you how White Papers set you up for what he claims is "some of the easiest money I've ever made."

Accelerate Your Productivity with Writing Templates

Jen Phillips April talks about the benefits of using writing templates and how you can implement them to increase your productivity as a writer.

Write About Real-Life 'Happy Endings' and Get Paid $1,500 to $2,000 Per Project!

Rebecca Matter talks about how case studies are real-life happy ending stories.

February Winner of 4 Days to $400 Writing Challenge

Congratulations to Angie Weiss, who wrote the winning blog post in our special program for new freelance writers — AWAI's 4 Days to $400 Writing Challenge. This program is for aspiring professional freelance writers learning the ropes for the first time through AWAI.

A Good Headline Entices Like a Good Cup of Coffee

A well-crafted headline has the power to intrigue, evoke curiosity, and draw in a reader thirsting for engaging content. This article will show you effective ways to help you master the art of crafting exceptional headlines that leave a lasting impact on readers.

March Winner of 4 Days to $400 Writing Challenge

Congratulations to William Weeks, who wrote the winning blog post in our special program for new freelance writers — AWAI's 4 Days to $400 Writing Challenge. This program is for aspiring professional freelance writers learning the ropes for the first time through AWAI.

How to Find Your Writer’s Niche with Ikigai

Find your writer’s niche by using Ikigai, a Japanese word for a universal concept that every human craves… a life worth living. Answer these four questions to get started…

January’s Email Winner Announced for AWAI's 4 Days to $400 Writing Challenge

Congratulations to William Galante, the winning email in our special program for new freelance writers — AWAI's 4 Days to $400 Writing Challenge. This program is for aspiring professional freelance writers learning the ropes for the first time through AWAI.

4 Reasons Why There's Never Been a Better Time to Write Case Studies

Casey Hibbard shares four reasons why now is the perfect time to learn how to write case studies.

Enhance Your Copy and Content Writing Skills by Following This Golden Rule of Writing

Have you ever read something and completely spaced out? Or started thinking about what you're reading? Rather than just reading? This is the kiss of death for us writers … Because the minute a reader gets distracted, your chances of moving them forward toward action come crashing down. The fix? Something we call the golden rule of good writing … Like many great copywriting principles, it appears simple on the surface. But when consistently used, it makes everything you write more effective. It's also an easy way to improve copy and content others have already written. (Great way to provide value when you're just starting out!)

Your Words, Your Wealth: Why NOW Is the Time to Become Your Own Best Writing Client

Guillermo Rubio talks about why it’s easier than you think to start a clientless writing business and shares some tips on how to get started.

PLAYBACK: Your Writer Progress Plan

If you’re not where you want to be with your writing career… then listen in on this free training. We can quickly help you identify what’s getting in the way… And more importantly, help you make a progress plan to overcome it and move forward every month, so you reach your writing and financial goals.

From Good to Great: Creating Daily Writing Habits

You become a great writer by writing regularly … daily in fact. In our industry, the A-list copywriters like Clayton Makepeace, Mike Palmer, Marcella Allison, and Jedd Canty weren't overnight successes. By this I mean, they didn't wake up one day, decide to write a sales letter, and the next day it broke records for their clients. And they don't possess a special writing gene. Nope, instead they were constantly learning and constantly writing. That is the only way to become a better writer. You must practice your craft. Sandy Franks shares a few tips on how you can go about upping your writing skills by practicing.

A Simple Technique That Fixes Boring Passages of Copy (and Instantly Creates Points of Curiosity for Your Reader)

Boring copy is dismissible. Which means the results will be lower … Which means you're leaving money on the table — both for your clients, and for yourself. Fortunately, the technique Senior Copy Chief Sandy Franks teaches below is a cure for boring, dismissible copy.

This Technique Makes Your Copy 10x Stronger and You’ll Want it to Become Part of Your Writing Habit (It’s What All A-List Copywriters Do to Ensure Winning Packages)

Reading copy (even content) out loud became a regular part of our writing routine. And it's something all A-list copywriters do without fail. Why? Because reading out loud helps you pick up little nuisances that could have an impact on response and or conversion rates … for example, awkward transitions that can stop a reader. When your reader moves from one paragraph to another, he/she expects it to flow naturally. But if there's an awkwardness, the reader begins to wonder what's going on. And the minute that happens … your reader isn't paying attention to the copy any longer.

How Borrowing an Idea Saved Thanksgiving for One Company and Created a New Type of Food for Everyone Else (and four ways you can win more clients)

Sandy Franks shares a Thanksgiving story and the lessons on what you can take away from this story to help advance your writing career.

Living the Writer's Life: Deanna Blanchard

Deanna Blanchard’s journey to copywriting is heartwarming… Not only did she venture into a way of life that was unfamiliar based on her upbringing, but she also rediscovered the joy she felt through writing and, albeit with some trial and error, made it work for her in a way that allowed her to pursue other passions. Plus, it gave her the ability to be there for those who matter most in her life. Enjoy her story.

3 Good Reasons to Invest in the Structure of Your Business

So many people who come to me for mentoring tell me they won't feel confident enough to start looking for clients "until they have all their ducks in a row." And that makes sense … When you're starting something new, you need a solid foundation. Otherwise, you feel like you're floating out there, unmoored and without an anchor. That kind of instability is very unsettling. I get that. The best way to fight that instability is by having a strong foundation. Building the structure of your business before you begin looking for clients will make you feel much readier to take the inevitably challenging steps required to actively pursue the clients you want. Here are three good reasons to invest the time to do this.

PLAYBACK: Exclusive Interview with Guillermo Rubio: How to Grow Your Freelance Writing Business with the Power of AI

Catch the playback from our free event where AI expert Guillermo Rubio dug into the AI opportunity and the best way to learn how to use it to your advantage as a copywriter.

B2B Writers: 4 Ways to Use ChatGPT as a Tool (Not a Crutch.)

ChatGPT didn’t write this article. That’s important. Because as a B2B writer, you should never surrender control of your work to an AI. That’s akin to a home improvement contractor handing over the renovation plans to a drill, saying, “Take it from here.” AI is a powerful writing tool that can help you in a myriad of ways. But if you treat it like an app to delegate critical tasks to, your work won’t reach the level of excellence that B2B clients expect. So, how do you use ChatGPT as a tool and not a crutch? Here are four practical ways.

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