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Do You Have a Question About Freelance Copywriting? Ask Rebecca!
September 02, 2014 (07:59:42 pm)
Rebecca Matter will host a live Facebook Q&A session on Friday, September 5th. Get all of the details here!
Grab Your Prospect by the Eyeballs
July 24, 2014 (05:57:26 am)
When it comes to sales copy, your headline is the most important element. Here are the world’s three most powerful headline techniques.
Billions of Dollars of Marketing Research for Free
July 22, 2014 (05:23:02 am)
Research is critical for any copywriter who wants to be successful. Here’s one of the best ways to get billions of dollars in marketing research, for free.
Dominant Emotion Copy Wins Every Time
July 21, 2014 (05:55:40 am)
Why dominant emotion wins when it comes to sales copy. Plus, five dominant emotions that can explode your response and make you a more successful copywriter.
Developing Experiential Confidence - Being a Fearless Best Friend to Your Prospect
July 09, 2014 (06:13:46 am)
Developing experiential confidence helps you take your copywriting to a new level. It gives you a way to create deeper connections with your audience.
The Copywriter Who Changed My Life
June 09, 2014 (06:30:21 am)
Master copywriter Will Newman explains how Bob Bly changed his life… and how Bob can change yours, too.
Don’t Be a Copywriter!
May 26, 2014 (06:22:42 am)
Targeting small clients (rather than high-visibility clients) when growing your copywriting business could be the key to becoming a successful copywriter.
Don't Overspice Your Copy...
March 24, 2014 (06:38:09 am)
Let your words carry the beauty and the impact of your idea. Will Newman shows you how to dress your copy appropriately.
Learning From 8th Graders How to Strengthen Your Copy
February 24, 2014 (06:22:11 am)
Here are a few tips to help strengthen your copy during the editing process. Sometimes you may need to read your finished copy a couple times to get it just right.
AWAI Accelerated Program for Six-Figure Copywriting Member Lands Two Projects Before Completing the First Installment
February 04, 2014 (09:37:59 am)
Katie Yeakle shares Tim McAuley's excitingly quick copywriting success story and explains how you too can get your copywriting business moving.
How "Structural Priming" Will Make You a Better Copywriter
January 13, 2014 (06:42:38 am)
Structural priming is an effective method of priming your brain for copywriting. Copying effective sales letters over and over again will help build muscle memory.
The Most Powerful Words in Your Writing...
November 25, 2013 (06:23:19 am)
The first draft of anything always needs revising! Eliminate words like is and there is, and use powerful verbs instead. This will make your copy much stronger.
Simplicity of Diction: Copywriting Tip #2
October 15, 2013 (07:11:31 am)
Use straightforward, easy to understand, and conversational language. If you can master the simplicity of diction, your copy will be much stronger!
One Big Idea: Copywriting Tip #1
October 14, 2013 (07:18:57 am)
What’s the cardinal rule of copywriting? Stick with one big idea. One idea, that plays on one emotion, and has one key benefit.
Now Hiring: Dr. Al Sears In Search of a Health and Wellness Copywriter
August 05, 2013 (03:09:38 pm)
Dr. Al Sears is looking for a full-time, health and wellness in-house copywriter to be on-site at their facility in Royal Palm Beach, Florida. Read on to learn how to apply.
Gordon Graham’s 3 Types of White Papers—for B2B
July 25, 2013 (07:06:51 am)
Gordon Graham explains how all white papers fall into 3 distinct “flavors”: vanilla, strawberry, and chocolate. Lean how to sell white papers to your B2B clients.
Six Steps for Choosing and Using a Big Idea
May 23, 2013 (07:06:01 am)
Christina Gillick gives you the one question she asks every time she starts to write copy, and why it is so vital.
Why All Writers Should Combine a Niche and Specialty to Get Paid Sooner
April 24, 2013 (07:17:18 am)
Choosing both a specialty and a niche can help you get your copywriting business up and running fast. Christina Gillick lets you in on how.
How to Become a Working B2B Copywriter in 90 Days
April 08, 2013 (07:04:36 am)
Lane Sennett introduces you to the five things she focused on when starting her B2B copywriting business that led directly to her success.
The Heartbeat of Powerful Copywriting
March 04, 2013 (07:35:17 am)
Will Newman goes over some basic differences in verbs to breathe life into your copy.
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