AWAI Writer’s Blog
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The No-Judgment Writing Technique That’s Become a Popular Obsession
February 18, 2015 (06:20:55 am)
Discover the no-judgment writing technique that’s become a popular obsession; build confidence that translates into goal-achieving action.
The 5 Core Principles of Content Writing Success
February 10, 2015 (10:53:59 am)
Achieve greater success as a web writer by building quality relationships with prospects, rather than using typical interruption-based marketing tactics.
Is Goal-Setting a Waste of Time?
January 26, 2015 (06:58:02 am)
Setting goals and then not accomplishing them is frustrating. So, should you even bother? Do you need goals to keep you motivated and on course?
How A-List Copywriters Form Big, Control-Beating Ideas
January 06, 2015 (06:08:58 am)
The best writers in the industry have this deep-rooted hunger in common. It can help you create a “potential copy ideas” library to advance your career fast.
Defining Your “Super-Objective” That Connects All the Elements of Your Writing Together
December 19, 2014 (06:20:54 am)
In copywriting, your “super-objective” is to decide what “big promise” you’re making to your prospect. This overarching theme ties your entire piece together.
The Surprising Connection Between Great Acting and Copywriting
December 15, 2014 (06:38:59 am)
Discover insider tips and strategies for how actors prepare for compelling performances, and how you can use them to gain a big advantage in your copy.
How to Bring 10x More Value to Your Clients
December 09, 2014 (11:33:06 am)
Take this essential step to become instantly more valuable and earn 10x the fees. Plus, you’ll be one step closer to being the “Total Package” to your clients.
Use Your Writing Skills to Preserve Knowledge for Future Generations
December 04, 2014 (06:54:09 am)
As AWAI member David Guthrie discovered, a website is an easy way to use your writing skills to preserve knowledge and information for future generations.
6 Fast Ways to Get Your Foot in the Door with Dream Clients
November 21, 2014 (06:16:34 am)
Learn six more ways to get your foot in the door and create mutually profitable relationships. They’re great if you want to get in fast with a bit less effort.
5 Days to Your First Client: How to Email Your Way to a Copywriting Gig…
November 13, 2014 (06:37:53 am)
Learn the four main elements to focus on when crafting a client prospecting email. Leading email copywriter Jay White presents a simple template to follow.
The Big Benefits for Writing Fast
October 08, 2014 (06:29:11 am)
With these simple strategies for switching off your internal editor, you’ll tap into better writing, bigger ideas, and more inspirational moments.
The Most Important Direct Mail Copy You Will Ever Write
September 29, 2014 (11:55:53 am)
Remember that your cover letter is also a form of direct mail copy, and is probably the most important as it’s the first copy a potential client sees.
How Do I Set and Negotiate Writing Fees?
September 19, 2014 (06:23:36 am)
Here’s some practical advice for making sure you get paid as much as possible, and get paid what you’re worth, without overpricing yourself out of the running.
How Do I Find Clients and Land Paying Assignments?
September 18, 2014 (10:25:57 am)
Rebecca Matter answers the question she’s most often asked by writers who are just starting out: “Where do I find clients, and what do I do once I find them?”
How Do I Get Experience and Writing Samples?
September 17, 2014 (06:33:08 am)
Rebecca Matter helps move you past a potential roadblock on your journey to living the writer’s life, by giving you three great ways to show off your skills.
How Do I Know What To Do Next? (And Then?)
September 16, 2014 (06:55:23 am)
It’s hard to put together a roadmap if you don’t know your destination! Rebecca Matter helps you with your roadmap here.
How Do I … ?
September 15, 2014 (06:27:18 am)
Rebecca tackles a common question she hears from people who want to make a living as a writer but don’t know how to get started: What’s my first step?
Create Opportunities with MacGyver-like Resourcefulness
August 25, 2014 (06:24:31 am)
Linda Wilkinson shows how to find new clients and creatively solve challenges with some simple tools and resources that are available to all copywriters.
The Art of “Planned Distraction”
July 03, 2014 (06:10:33 am)
Distraction isn’t normally our friend, but it can be. In fact, the art of “planned distraction” can rev up your creativity and offer a fresh perspective.
How to Generate More Ideas Than You Ever Imagined
July 01, 2014 (06:53:15 am)
Writer Bob Sands examines a proven “mining” technique for developing infinite creativity. In order to get a few good ideas, you need to generate a lot.
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