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Don’t Be a Copywriter!
May 26, 2014 (06:22:42 am)
Targeting small clients (rather than high-visibility clients) when growing your copywriting business could be the key to becoming a successful copywriter.
Don't Overspice Your Copy...
March 24, 2014 (06:38:09 am)
Let your words carry the beauty and the impact of your idea. Will Newman shows you how to dress your copy appropriately.
Learning From 8th Graders How to Strengthen Your Copy
February 24, 2014 (06:22:11 am)
Here are a few tips to help strengthen your copy during the editing process. Sometimes you may need to read your finished copy a couple times to get it just right.
How "Structural Priming" Will Make You a Better Copywriter
January 13, 2014 (06:42:38 am)
Structural priming is an effective method of priming your brain for copywriting. Copying effective sales letters over and over again will help build muscle memory.
The Most Powerful Words in Your Writing...
November 25, 2013 (06:23:19 am)
The first draft of anything always needs revising! Eliminate words like is and there is, and use powerful verbs instead. This will make your copy much stronger.
The Heartbeat of Powerful Copywriting
March 04, 2013 (07:35:17 am)
Will Newman goes over some basic differences in verbs to breathe life into your copy.
Waste Not, Want Not
February 13, 2013 (06:21:47 am)
Ideas are something that can easily be repurposed. Mandy Marksteiner provides some ways to make old ideas new again.
Your Real Prospect is Closer Than You Think
February 04, 2013 (06:29:45 am)
Will Newman has three strategies for getting “up close and personal” with a potential prospect without getting in his face.
If You Can Talk, You Can Write
January 23, 2013 (06:23:16 am)
Bob Sands learns the secrets of dictation, and tells you how they can help improve your copywriting.
The “Heart” of Every Company
January 09, 2013 (06:11:09 am)
As a web writer, you have the ability to sweep in and help a company with its reputation. Megan Tyson has some tips so you can land these big clients.
Your Smartest Career Move in B2B Copywriting
November 28, 2012 (06:28:25 am)
Pam Foster explains just a few of the many reasons why combining a B2B focus with a specific niche for your copywriting can mean lots of clients and big bucks.
The "Hidden" Component for Killer Sales Letters
November 12, 2012 (06:41:02 am)
What is the big Idea? And how do you find one? Will Newman is here to help you make your copy better than ever.
Four Reasons Why You NEED a Mastermind Group
September 24, 2012 (06:16:46 am)
Rae Robinson has four reasons why a mastermind group will help accelerate your successful copywriting career.
The Key to Every Copywriter’s Success
September 17, 2012 (06:21:43 am)
As a writer, one of the most important things you can do to improve is the exact opposite: read. Alexander Green gives you some ideas for reading that will help make you a stronger copywriter.
The Magic of False Logic
August 13, 2012 (06:31:01 am)
Bob Bly details one of the strongest copywriting tricks a writer can use to win over their prospects.
16 Ways to Turn Writing "Dead Time" into Productive Time...
June 18, 2012 (06:11:46 am)
John Wood wants to keep you move your career forward by maximizing the way you use your "dead time".
The 6 Key Differences Between Business-to-Business and Consumer Marketing
June 07, 2012 (10:29:38 am)
Bob Bly explains some major differences between consumer and corporate buyers, and why your sales message needs to be tailored to these differences.
When You Absolutely, Need to Capture Your Prospect’s Attention
March 19, 2012 (06:16:42 am)
Will Newman explains the simple reason why your promise is so crucial to capturing your prospect’s attention.
Keep It Simple For the Biggest Punch
February 13, 2012 (07:30:14 am)
Will Newman shares a simple tool that will tell you how readable your writing is, to ensure your copywriting succeeds.
Finding ROI in the Most Buzzed About Social Media Site
January 13, 2012 (06:46:30 am)
Brian E. Whitaker reveals a social media site perfect for finding prospective B2B clients.
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