Are You an
“Un-Employee?”
- If you’d rather “work” from your favorite café on a Thursday afternoon than feel chained to a desk… you’re likely an “un-employee.”
- If you’d prefer to start your day with an inspiring walk in the fresh morning air instead of trapped in a soul-crushing commute… you're an “un-employee” at heart.
- If the thought of setting your own hours and working on projects you love excites you… you’re already halfway to becoming an “un-employee!”
Community of Fellow “Un-Employees”
Who Have Taken Back Their Lives…
That’s Secure, Personally Fulfilling, and
Entirely on Your Terms!
We’ve been called dreamers…
“Misfits” who buck the rules and defy the status quo.
That may be true…
But one thing is for certain:
We’re having the time of our lives!
We’re living the way we only imagined we could back when we were young, wide-eyed, full of energy, and ready to make our mark.
Yes, we work hard and contribute meaningfully to a vibrant and fast-growing $6 trillion sector of the global economy…
But what’s different is that now we’re the ones in charge of our lives.
We decide how we spend our days…
We get to say what we work on… who we work with… and when we do it.
If we want to take a day to recharge — we can!
Want to take a vacation without having to clear it with HR or your boss first?
Yup — we can do that too!
Just like on most days, we have the choice to do our “work” in the morning… and take the afternoon to golf, meet with friends, or hike up a mountain trail.
It’s all possible when it’s you who calls the shots… and not some soulless corporate entity whose handbook tells you where you need to be and when.
And this isn’t just a pipe dream…
It’s a life that thousands of “un-employees” have already discovered — and are living, right now.
Like Starr Daubenmire who, after being laid off from her corporate job at 57, faced the daunting reality of starting over at an age when opportunities seemed increasingly scarce.
But instead of accepting that her best years were behind her, Starr learned about the “un-employee” lifestyle…
How it’s possible to turn your skills and experience into a fulfilling and lucrative new direction in life.
Today, Starr is no longer constrained by corporate rules or office politics…
Instead, she spends her days doing work that excites her, on a schedule she controls, with the ability to choose projects that align with her experience, values, and passions.
Jay Simon is another “un-employee” who loves his newfound freedom. Only for him, it wasn’t an unexpected layoff…
Instead, it had been years spent working in the demanding and unpredictable restaurant industry, where long hours and a rigid schedule left little room for personal fulfillment or time with his family.
The grind was relentless, and Jay found himself wondering if this was all life had to offer.
But then, Jay learned how our small group of “un-employees” was living lives where we called the shots and immediately saw it as a way to escape the grueling demands of his old career…
In many cases, either replacing or exceeding the incomes they were earning!
Today, he works on his terms, choosing projects that align with his skills and interests, while enjoying the flexibility to spend more time with his family — proving that it’s never too late to start fresh and create a life you love.
For Cindy Cyr, the breaking point came when her employer refused her request for a leave to care for her dying sister in another state.
She realized at that moment she needed to find a way to take back control — not just over her time, but over her entire future and her life.
Like Jay, Starr, and the rest of us, she discovered a path for replacing her income, achieving financial stability, and gaining the freedom to prioritize what mattered most:
Her family.
And one of the “bonus” rewards?
Cindy’s newfound independence meant she could travel across the country alongside her teenage son, Dalton, as he pursued his dreams of becoming the award-winning actor and the singer he is today!
Of course, these “transformations” didn’t happen automatically or by chance.
And it certainly doesn’t happen for everyone.
But for those ready to put in the effort and dedication that any level of success requires, we are living proof that a world of opportunity awaits.
And that “first step” they all took?
They happened across an organization called American Writers & Artists Institute — known as AWAI…
For over 28 years, AWAI has been guiding “un-employees” toward careers that offer true independence, flexibility, and control.
It’s here they learned something powerful and life-changing:
That life doesn’t have to follow the path someone else laid out for you…
And that if you’re feeling “stuck,” “disconnected,” or you simply want something new, a change of direction is not only possible — with AWAI’s help, it’s closer than you think.
And if the corporate world ever turns its back on you or stops valuing your talents… there’s a new world waiting where you can thrive without “starting over.”
Like Starr said when reflecting back on being cut loose from her corporate job at age 57:
“It was a huge blow to my confidence, but now I’m glad it happened.
“I now have the skill and determination to depend on myself — not someone else, and especially not a corporation that viewed me as a statistic, rather than a real person.”
What do Starr and thousands of other “un-employees” have in common…
And what did they discover through AWAI?
In short, we all love to write…
And through AWAI, they discovered a kind of “hidden world” where writers can not only make a reliable, consistent income…
But where you can build a life that has meaning again, all on your own terms
Imagine…
- Skipping the daily grind — deciding where, when, and how much you want to write… and for whom…
- Choosing to work with people who excite you — no more “taking orders” from someone who doesn’t understand or appreciate your talents…
- Earning on YOUR schedule — take on writing projects that align with your passions and interests, so you’re excited to start every day…
- Positioning yourself to live and earn a great living from anywhere — so if you crave a change of scenery, the type of writing I’ll share with you today lets you “pick up” and work from wherever you want…
- Gaining a skill that’s in MASSIVE demand — and can reward you financially and otherwise… for the rest of your life!
So, what is this "writing specialty" that has unlocked such incredible opportunities for countless people just like you?
It’s called copywriting…
And if you’ve never heard of it before, you’re not alone.
Many people go through life without realizing that the most effective emails, websites, advertisements, blogs, and sales letters they see virtually every day are written by someone — a copywriter — who is paid well to do it.
In fact, copywriting is the driving force behind today’s $6 trillion global e-commerce economy…
Making it one of the most in-demand and rewarding skills you can learn.
But what’s even better?
Copywriting doesn’t require a degree, years of experience, or even formal credentials.
It’s a skill you can learn, practice, and turn into a career on your terms, starting right now.
So what is copywriting and why is it such a game-changer for anyone looking to embrace the “un-employee” lifestyle?!
Copywriting Defined
At its core, copywriting is the art and science of writing words that sell.
But don’t let that intimidate you.
Copywriting isn’t about being pushy or salesy.
It’s about connecting with people through the written word, helping them solve a problem, or guiding them toward something that will make their lives better.
Every ad you’ve seen, email you’ve opened, or website you’ve visited relies on copywriting to communicate a message and inspire action.
And here’s the exciting part:
Companies of all shapes and sizes — from the world’s largest brands to local businesses in your hometown…
They all need skilled copywriters to craft those words!
And they’re willing to pay a professional rate as well…
Because smart businesses know high-level copywriting is a professional skill that can have a massively positive impact on their bottom line.
Why Is Copywriting So Lucrative?
Think about your own experiences…
Have you ever opened an email from a company you love — a favorite coffee shop, a boutique clothing brand, or even your local bookstore — and thought, “Wow, they really get me”?
Maybe their message told you about a sale on exactly what you were looking for…
Or introduced you to a product you weren’t aware of…
Or shared a heartfelt story that made you feel connected to the brand.
Think about the last time you eagerly clicked “Add to Cart” after reading a product description that made the item seem absolutely perfect for you.
Or the time you saved an email because it had tips or insights you found genuinely helpful.
That’s the power of great copywriting: words chosen because they create a connection between you and a business…
Words that AWAI can teach you to write!
And businesses? They experience the power of copywriting right where it counts:
Their bottom line!
A single well-crafted email can bring in sales.
A compelling product description can turn hesitant browsers into excited buyers.
A persuasive sales page? It can bring in millions of dollars in revenue!
Copywriting is the driving force behind all of it.
It’s not just about selling — it’s about connecting.
The right headline not only grabs attention, but implies an important immediate benefit, keeps your audience reading, and inspires action.
All skilled writers like Starr, Jay, and Cindy learned and perfected with the help of AWAI.
For businesses, skilled copywriting isn’t just “nice to have”…
It’s essential.
It’s the difference between having a website that’s just “there” and one that works 24/7 as your best salesperson.
And copywriting is everywhere you look:
BLOG POSTS
Blog posts and web content you search for and find that helps you solve a problem you’re having…
LANDING PAGES
Sales Pages that telegraph
powerful benefits, with offers that
make it easy to say “yes”…
ONLINE ADS
Product descriptions so compelling you hit "buy" without hesitation…
EMAILS
Those emails that land in your inbox from your favorite companies…
Even this personal letter you’re reading right now…
It’s all copywriting.
Once considered a niche skill serving only a few industries, the explosion of e-commerce, online marketing, and social media has created unprecedented demand for skilled copywriters.
Today, copywriters are major players in a thriving $6 trillion e-commerce market, which according to Statista, is expected to grow to $8 trillion by 2027.
And we writers are claiming a growing share of that money…
According to Coherent Marketing Insights, the global copywriting services market was valued at $25.29 billion in 2023…
And projected to soar to $42.22 billion by 2030.
That’s where you come in.
With businesses eager to connect with their customers and grow their profits…
There’s never been a better time than right now to learn the framework of great copywriting… and get a grasp of the amazing opportunity that awaits you.
And speaking of opportunity…
So Many Options… and an Income Potential
That’s Hard to Beat!
One of the most exciting things about copywriting is the sheer range of opportunities it offers.
No matter your interests, experience level, or the lifestyle you’re aiming for, there’s a place for you in this world.
Want to focus on short, easy-to-complete projects?
You could write emails, social media posts, blog articles, or product descriptions, and earn $200, $500, even $1,000 for just a few hours of writing.
Add those numbers up over the course of a year, and you can see why ZipRecruiter reports that some of the busiest copywriters earn upwards of $121,000 annually.
But if you’d prefer to aim for larger, more in-depth projects, there are options for that, too.
The AWAI Advantage
Unlocking Extraordinary Opportunities in Copywriting
At AWAI, we’ve introduced thousands of writers to the wide range of opportunities that exist in copywriting.
And while many choose paths that match their comfort levels or interests, others aim higher and reach for niches with truly extraordinary income potential.
Take direct-response copywriting, for example.
This is a type of writing where your words are the main driver of high-volume, high-margin sales.
Companies rely on skilled writers in this niche to create sales letters, email campaigns, and landing pages that generate millions of dollars in revenue.
And it’s true that in some industries, a single, well-crafted sales letter written by a professional copywriter can bring in $1 million — or more — in revenue for a business.
Now, when a company knows that one well-crafted piece of writing can bring in $1 million or more in sales, how much do you think they’re willing to pay for it?
Here’s the answer: a lot!
It’s why top copywriters in our world can see project fees ranging from $10,000 to $50,000 for a single assignment.
And when performance royalties are added — often 2%-5% of the revenue their writing generates — those earnings can skyrocket.
It’s not unusual for a successful sales letter to net a writer $50,000… $75,000… even $100,000 or more — from one project!
Now it’s important for me to say…
Although this opportunity is open to anyone who chooses copywriting as a profession, only the very elite reach this level.
I’m talking about the writers who put in the hours… get connected with the right people… and work at their writing much in the way a professional athlete would work on their sport.
This is the path copywriter and AWAI Co-Founder Paul Hollingshead took — choosing to focus on the high-stakes, high-reward world of direct-response copywriting.
Over the years, and with the help of mentors and other experts along the way, his work in the financial and health niches has generated hundreds of millions of dollars in sales for his clients…
And helped him consistently earn over $300,000 annually for over the past 20 years.
Not bad for someone who for the previous 20 years had bounced around from job to job…
Never earning more than $50,000 in a year…
And just a few years prior to copywriting, was earning minimum wage stocking shelves at his local grocery store!
To be clear Paul’s story is NOT the path most writers take to succeed.
Most take a much simpler path…
Like Mindy McHorse.
Mindy’s story is very similar to most people who come to AWAI.
For more than a decade, she worked long hours in a cubicle, following someone else’s rules, with no say over how she spent her time — and little freedom to focus on what really mattered in her life.
But worse, she felt stuck… asking herself every day:
Is this going to be my life forever and ever?
Then she got a letter — much like this one you’re seeing now…
That showed her a path for leaving the corporate world, setting her own hours, and building a career that could replace (or even exceed) her income doing work she loved.
Mindy was like a lot of folks who came to AWAI.
Her goal was simply to replace her corporate income and build a flexible career that worked for her and her family.
So she started by learning to write “smaller” projects — like emails, blog posts, and articles for clients she believed in.
Those early wins — though small and “scary” to take on at first — built her confidence and over time, helped establish Mindy as a reliable, skilled, “go-to” writer.
Clients — including us here at AWAI — liked her writing, so they kept hiring her…
In her first year, she says she earned around $17,000 from part-time copywriting.
By her second year, she’d stepped up her efforts and made over $50,000 — close to what she was earning in her corporate job.
And by her third year, Mindy had crossed the $100,000 mark for the first time.
Mindy’s career is still thriving all these years later — all while she enjoys a lifestyle she loves.
I share both Paul and Mindy’s stories to show you that copywriting isn’t a one-size-fits-all career.
Some writers thrive on quick wins with smaller projects.
Others love the challenge and rewards of larger, more complex assignments.
And many — like Mindy did — find their ideal path somewhere in between.
Whatever your goals or interests, copywriting offers a level of flexibility, opportunity, and potential that’s hard to find in any other career.
And while this isn’t a “get rich quick” path in any way, shape, or form — anyone who’s succeeded in our world has put in the time and effort…
This is a skill that anyone who loves to write can learn and apply to create a fulfilling, rewarding career that matches your life and ambitions.
Of course, learning this skill becomes much easier when you have experts and a “community” behind you, championing your success at every turn…
Which brings me to a most extraordinary community of writers that’s kick-started more successful copywriting careers than any in our industry.
Welcome to…
The Barefoot Writer Club!
It’s called The Barefoot Writer Club — a “light-hearted” reference to the freedom and independence you can have as a successful copywriter.
But the benefits and sheer value of this incredible membership are anything but “light”…
Consider The Barefoot Writer Club your official “pass key” to the exciting, lucrative, and growing universe of paid writing…
The first step to doing what so many AWAI and Barefoot Writer Club members have done…
Which is to break free of the 9-to-5 grind and take back control of their lives…
Like Bonnie Fanning, who told us:
“My daughter is 3, and as a freelancer, I get to be around her and have long weekends with her. That means so much to me right now.”
Or Rebecca Griffin:
“Now my life fits my needs and my family. I can choose to take on more work, or fewer projects when I need to take care of my health or my husband. I don’t know of another career that would allow me to do that.”
Or former aerospace scientist Jon Stoltzfus:
“I love what I do now. Even though I still work a lot, my family has noticed just how much happier I am overall. It’s the personality and attitude adjustment that comes from doing something I love and enjoy doing every day.”
And Jeff Stasiuk:
“I’ve found the right balance of traveling, spending time with family, and doing work I love. I can still use my expertise to help others solve problems, but now it’s on my terms.”
These are just a handful of the many AWAI members who have found new freedom through writing. Another is Jen Phillips April who told us:
“I have the flexibility to put my entire office in my backpack and the freedom to do what I want. That’s really meaningful to me.”
Begin YOUR Journey to More Freedom with Confidence…
With expert-led resources, step-by-step roadmaps, and a supportive community cheering you on…
The Barefoot Writer Club is designed to give you everything you need to start your journey with confidence — and be in a position to get paid to write sooner than you ever imagined.
This is a place where you can connect with other writers who’ve been exactly where you are now…
And I’ll be there to welcome you to the Club and show you how to get the most out of your membership…
And a little later on, you’ll connect with Mindy, the former cubicle worker now “un-employee” writer whose story I shared with you earlier.
Mindy will layout the many opportunities copywriters have in today’s “digital era” and get you started on the path to learning everything copywriters need to know.
As a Barefoot Writer Club member, you’ll be handed the formulas and “secret architecture” of all the most in-demand copy projects…
You’ll discover how to match your interests with opportunities that are perfect for you…
Get any and all questions about writing and our industry answered in real time — by people who have achieved the success you’re striving for.
Learn the foundational writing skills all great copywriters have… and be able to build on your knowledge with the help of seasoned copywriting professionals day after day, month after month.
Best of all?
You don’t need prior experience or advanced writing skills to get started.
Whether you’re looking for a flexible side hustle… a pathway to replace your current income… or even a shot at those big, six-figure earnings like Mindy and Paul now earn…
The Barefoot Writer Club is the perfect place to begin.
Here’s What You Get… Starting with the “Secret Architecture” to Successful Copywriting
In fact, you can begin your journey to your successful copywriting career in a matter of minutes.
Because when you click any of the big orange “JOIN TODAY” buttons below, the very first thing you’ll learn is the “secret formula” for writing that can help you earn money as a writer from anywhere.
Yes, there is a FORMULA for virtually every writing project you’ll ever write for a client…
Including sales pages, emails, content pieces, video scripts, landing pages, and more…
Most people don’t know this formula… but you will!
And believe me…
Once you know it — you’ll have a “writing superpower” that could reward you… for the rest of your life!
You’ll understand the power of persuasion — a skill you can start using, not just as a copywriter, but in all aspects of your life.
We’ve had people use these skills to get trip upgrades, discounts, win a grant for a community project, even convince a landlord not to raise rent!
But the real power comes when you use these skills as a copywriter…
You’ll immediately see how this type of writing is a lot like writing a letter — or email — to a friend…
It’s personal. It’s warm. It’s chatty. It uses simple words and sentences.
But there’s one big difference…
When you write to your friend, you just say whatever comes to your mind in whatever order you want.
Your New “Superpower” The Secret Formula Successful Copywriters Use
When you write sales copy and content however, there’s a special FORMULA you’ll follow to make it work.
It’s like a BLUEPRINT for building a house… only it’s much simpler.
Because it only has FOUR steps.
If you follow those four steps in the right order, your “copy,” as it’s called, has a much better chance of triggering a response, whether it’s to click on a link, “learn more,” or buy something outright.
And if you trigger ENOUGH responses, your clients will love you… want to hire you over and over again… and pay you over and over again!
In some cases — they may even pay you each and every month… just to be available to write for them! (It’s called a “retainer” deal… and we’ll tell you all about them as a member of the Club!)
That’s why our Club’s SMART START WRITING PROGRAM is the first thing you’ll want to study…
Making sure you DO NOT to miss this all-powerful, four-step secret formula found on Page 40.
But that’s not all you’ll learn…
More Pro Writer Secrets… Including Three from the Masters
That Can Forever Transform
Your Writing Skills
The Smart Start Writing Program is a 117-page manual that contains the basics you need to get started on your copywriting career right away.
We’ll show you how to craft a compelling headline.
How to write an engaging first sentence.
How to structure your copy in such a way that gets readers to respond…
How to make sure you include the different kinds of “proof” your reader needs in order to trust what you’re saying is true.
How to put together a compelling offer readers can’t refuse…
We’ll share multimillionaire master copywriter Mark Ford’s “Three Foundational Rules of Selling”…
Knowledge that can make you a natural salesperson — even if you’ve never sold anything in your life!
You’ll learn about the “hidden biology” behind persuasion…
And the single most important rule to powerful writing, The Power of One — one of three master secrets that can transform you as a writer for the rest of your life.
In short — this is the “crash course” in direct-response copywriting that will give you the foundation you need for a successful writing career…
Infused with top secrets from professional writers who’ve sold billions in goods and services through the written word.
And if writing “content” is your thing — where the focus is less on selling and more on providing information and building trust for your clients…
We’ve got you covered there too!
Just check out the section on The Secret Structure of Powerful Content where you’ll learn the subtle and nuanced differences between writing sales letters and the steady stream of content virtually all businesses need today.
Fact is — for a new writer — there’s no better resource to help you gain a solid understanding of copywriting than our Smart Start Writing Program.
But it’s not “just” writing.
We’ll share tips on how to set up your business…
All you really need to start is a computer, an internet connection, a comfortable place to write, and a few of these “pro writer tips” to make your writing business run like a well-oiled machine.
Once you’ve mastered a few of those initial skills and you’re ready to start writing for money…
We’ll show you how to look for the perfect “starter” clients in your own hometown or around the world.
How to price your copy projects — and get top dollar for your services.
We’ll show you how to specialize in writing about the things you really enjoy — whether it’s golf… or gardening… or gourmet food… or anything else.
Remember — the copywriting world is so big… and copy and content are needed across so many businesses and industries… you can write about literally anything!
Which means if you want to one day leave the corporate world and become an “un-employee” like us…
You can still use all that knowledge you already have!
Just like Steve Maurer, who as an industrial maintenance technician found his hours being cut back and finances getting tight.
Steve loved to write in his spare time, so when he discovered AWAI, he saw a natural fit.
He learned some copywriting skills…
And now he’s able to leverage the knowledge he’s gained in his 30+ years as technician — writing blogs, articles, newsletters, case studies, white papers, brochures, and more… on topics like manufacturing equipment, safety and compliance, logistics…
All copy and content that professionals in the industrial manufacturing sector want and need!
Like most new writers, Steve started out small — taking on writing jobs in his spare time while he worked.
But the demand for his services grew to the point where he was making more than he was at his day job…
And after many years of balancing both, he recently quit his job and joined the growing ranks of “un-employees.”
Already near retirement age, Steve now has a “job” he loves, can do from anywhere, on his own schedule, and will let him earn great money… for as long as he wants to keep writing!
But here’s the question I have for you:
Did you ever think it’s possible to make a great living writing about safety and compliance?
Well, that’s the great thing about copywriting…
The topics you can write about and get paid for are virtually endless!
And it all starts with your EXCLUSIVE Smart Start Writing Program crash course — which you’ll get immediate access to as a member of our Club.
But that’s not all you’ll get when you join The Barefoot Writer Club.
Unlimited Free Access to Our Barefoot Writer “Clubhouse”
You also get UNLIMITED FREE ACCESS to our private Facebook group called The AWAI Copywriting Insiders.
The title says it all…
Only Club members — copywriting insiders — get access.
And, boy, is this a fun and active group!
It’s where writers like you, me, Mindy, Paul, Starr, Steve, and countless others get together to share tips and advice…
Brag a little about their successes…
Discuss the finer points of good writing…
Compare notes on clients, fees, royalties, bonuses, and other topics of interest to freelance writers.
You’ll see a wide range of writers joining in the conversation.
From top professionals who are making six-figure incomes per year…
To “moonlighters” who have not yet left their current jobs but are using copywriting to add extra dollars to their income…
To beginners who want to soak up as much valuable information and advice as they can.
And you can always start a discussion about whatever’s on your mind…
“What’s the best way to write an effective P.S.?”
“How long should a sales letter be?”
“How do you deal with ‘distractions’ when you’re working from home?”
“How do I find out who in a larger company hires copywriters?”
“Here’s an email I was going to send to a prospective client — any suggestions before I do?”
Literally, ANY question you have about copywriting, clients, projects — this is the place to ask…
And if one or your fellow writers can’t help you…
The amazing Rachael Kraft, who moderates Copywriting Insiders, certainly will!
Rachael is a former teacher who came to AWAI in search of a “portable career” that would align with her husband’s military career which involved frequent relocations.
She now works as a copywriter, marketing consultant, and scriptwriter specializing in lead generation.
And believe me when I say it — we are all so lucky to have Rachael leading our group, offering insights, and helping new members with their writing skills as often as she does!
And Speaking of Learning a TON…
One of the most popular benefits of membership in our Club is our monthly magazine, Barefoot Writer.
Mindy is the editor of Barefoot Writer.
And in every issue, she, her fellow Club members, and top experts from the writing world share everything they know about the exciting world of freelance writing…
Every month you’ll find:
- Success stories to inspire and motivate you…
- Profiles of the top writers in our field…
— plus —
- Stories about people who are still learning the ropes, sharing their lessons along the way.
Mindy and her team will let you in on the hottest new copywriting opportunities and trends…
You’ll get productivity tips to help you get the most out of the time you spend writing each day…
And simple shortcuts for writing content and direct mail letters that make more money for your clients…
Which can mean more money for YOU!
A Copywriting Contest
You Can Enter Every Month!
Speaking of money…
Each issue of Barefoot Writer comes with a fun essay contest any subscriber can enter…
And with cash prizes offered every month — you can potentially earn while you practice your writing AND get a professional byline!
And if you really want to IMMERSE yourself in the world of copywriting…
And by “immerse” I mean — get inspired, learn expert secrets, know about all the opportunity ahead of you…
From our 13 years of publishing Barefoot Writer magazine (so far!) you’ll find well over 1,190 insightful articles, interview, prompts, and essays all about the lucrative world of copywriting and how you can succeed in it. And, you can start accessing all of it IMMEDIATELY upon joining!
But there are plenty more perks and privileges you get when you join The Barefoot Writer Club…
Including a special “member’s version” of AWAI’s daily email update called “The Writer’s Life” designed to inspire and motivate anyone pursuing a paid writing career with even more insights, tips, and actionable advice from successful writers, marketers, and industry experts.
But do you want to know the BEST part about being a member of this Club?
It’s All About
Our AMAZING Community!
It’s the people.
The friendships.
The COMMUNITY of writers, who are the most friendly, helpful, caring people I’ve ever met in my life!
Which is the VERY BEST thing about joining The Barefoot Writer Club and becoming a part of the AWAI family.
Mindy, Rachael, Paul, my colleague and AWAI Co-Founder Katie Yeakle, me, active members, and others you’ll meet along the way — like Guillermo Rubio, Mark Ford, our Learning Chief Pam Foster, our Director of Training Jade Trueblood…
We’re all here for you!
And our members appreciate it!
Deanna Blanchard says:
“AWAI gave me a great foundation for writing copy and helped me get my foot in the door. It’s just taken off from there.”
Les Worley told us:
“Whatever I needed, AWAI offered. And when my client or employer needed something, they helped me!”
Jeremiah Magone wrote:
“AWAI is a constant source of help and community. Throughout the entire journey, their training and live events have always guided me to the next phase. That’s why I turned to AWAI when I was putting together my Hospitality Copywriting team, because I know their writers are trained in a winning formula.”
This from Elizabeth Blessing:
“AWAI provided me with the tools to bounce back from things that happen in life. I found skills, support, and more connections than I could have made on my own.”
And as Mindy is quick to tell all new writers:
“AWAI is my American Idol. They put me on the stage and gave me everything I needed to live as a writer. They’re genuinely interested in helping people succeed at writing for a living.”
And we love our members back.
That’s why Mindy and her team make every effort to share their stories with you in Barefoot Writer magazine… during special webinars we’ll invite you to… on the occasional Zoom call… and more.
It’s why you can always reach out to us whenever you have a question or need a push in the right direction.
A lot of new members are reluctant to do this — because they think they’re imposing…
But I promise…
Barefoot Writer and AWAI as a whole — we’re famous in our industry for the attention we give to our members!
That’s why whenever you interact with us… you’ll see ways to reach out to us… and be encouraged to do so.
I’ve never met a group so supportive of each other. So helpful. So inspiring and encouraging.
We share our lessons learned. Pass along helpful client insights. Give each other advice and pep talks.
It’s what we’re all about!
So, if you love to write…
You’re looking to break free of the daily grind…
Take back control of your time…
And work on projects you’re excited about… for people and companies who inspire you…
All while having the ability to make an excellent and consistent income as a writer…
I hope you’ll want to become an “un-employee” like us…
And join our Club!
But before I show you how to join — and tell you how “crazy low” the investment to be a member is…
I want to tell you about some special “briefings” that’ll help you kick-start your career as a paid writer…
Briefings I’d like to share with you absolutely free of charge as soon as you click on the “JOIN TODAY ” button and become a member today.
FREE REPORT #1 The $3,000 Email Secret
We think you’ll love this first one because it reveals an incredible opportunity for writers: Emails!
You probably already write emails every day… so why not get paid to write them for clients who need them?
Emails are the perfect project for all writers because they’re short (usually no more than 200 words), based on a simple four-step formula, and can be written quickly.
You already know from looking at your own inbox — these short “notes” are still the No. 1 way businesses engage with existing customers and attract new ones.
What’s more, rarely will a client request just “one” email. Most online marketing campaigns consist of four, five, even seven emails… which means as an email specialist, you’ll never run out of work!
And the money’s pretty good too! At anywhere between the going rate of $300 and $500 for a single email — well, you can do the math from there!
Our all-new guide, The $3,000 Email Secret — which comes free with your Barefoot Writer Club membership — will show you how write them like a pro!
But that’s not the only opportunity waiting for you as a writer…
We have a good friend who’s a long-time “un-employee” — whose multiple websites of his own have generated over $500,000.
His name is Nick Usborne…
And like many copywriters do, he’s been using a very common way for writers to make money writing about something they LOVE — without clients…
Which, in Nick’s case, is coffee, mushrooms, and gold!
Have you got something you’re really PASSIONATE about in life?
Maybe you love tennis… or pet care… or growing tomatoes…
Nick will show you how to turn your PASSION into PROFIT in…
FREE REPORT #2 “The Secret of the
One-Hour Work Week”…
Nick’s secret takes advantage of the power of the internet…
And COMBINES it with people’s hunger for free information about any topic you and your audience is excited about.
Doesn’t have to be about coffee, obviously.
If you have a hobby… or a passion about something — you can bet there are hundreds of thousands — even millions of people — who are as passionate as you…
And as kindred spirits, they want to read what you have to say!
Best of all, once you do the initial work and you’re all set up — maybe in a week or two…
You don’t have to write a lot or spend a lot of time.
Nick says he only writes for 10 or 15 minutes a day — a little over an hour a week. And not only can it bring him thousands some months… there are also privileges, perks, and… SWAG!
In his case, free coffeemakers… free coffee beans… free books about coffee… and more!
What would YOU like to write about for 15 minutes a day that could bring you extra cash and perks!
No need to decide just now…
Simply wait until you read Nick’s free report.
Meanwhile, here’s another report I want you to have… on a writing project that’s in high demand — and perfect for new writers looking to launch their new “un-employee” writing careers.
FREE REPORT #3 The Secret to Telling a $2,000 Story
I say “perfect” because this one’s great for exercising your “writer’s muscle”… since it follows a formula you simply use over and over again.
It’s a writing project highly valued by businesses because it allows them to showcase their customers’ successes, build credibility, and attract new clients.
Companies love this format because it demonstrates just how effective their products or services are through real-world examples and relatable narrative.
For you, it’s an opportunity to be well paid as a writer, simply by telling engaging stories that follow a simple, proven framework that’s easy for new writers to learn.
And with businesses always looking for talented writers to help them share these powerful stories — on their website, through social media, and beyond…
This is a skill that can open doors to consistent and fulfilling writing opportunities.
But like I said earlier…
There’s almost no end to the kind of writing projects businesses need — which is why the opportunity for copywriters is so huge.
And that brings us to…
FREE REPORT #4 The Fastest Path to Getting PAID as a Writer!
We have a saying here at AWAI…
Until you’re PAID as a writer, it’s just a hobby!
That’s why so much of our focus when you’re a member of our Club is helping you get the skills you need in order to get paid…
And we have learned over 28 years of working with new writers that there are three projects that are not only the fastest to learn and easiest to write…
But also in HUGE DEMAND from businesses everywhere.
That’s why one of the first bonuses you’ll want to open up from your library is our exciting “Fastest Path to Getting PAID as a Writer” report.
Inside you’ll find a mini “crash course” on these three writing projects that are laid out so succinctly and clearly that — along with a few insights you’ll gain from your Smart Start program…
You could be writing for money sooner than you’d think!
So there you have it…
Four amazing ways you can launch your “un-employee” writer’s life…
Projects you can take on… even while building up your core writing skills and discovering everything copywriting has for you!
But there’s one more report I want to share with you right now…
A fifth bonus added to your library that introduces you to one of the BEST things about being a copywriter…
The Perks!
For instance…
How would you like to get PAID to take vacations?
No kidding!
You can actually get PAID to fly to faraway countries… stay in luxury resort hotels… and eat in fancy restaurants.
There’s a gigantic industry out there willing and eager to pay you to explore the world and report back on your findings in interesting ways.
So I asked my friend Jen Stevens — a world-renowned expert when it comes to writing about travel and living abroad — to tell you all about it in your…
FREE REPORT #5 Get Paid to Take Your Next Vacation
What’s Jen’s secret?
No, you DON’T write for the slick travel magazines like Travel & Leisure or National Geographic Traveler. Those magazines are hard to break into, because editors hire the same writers over and over again.
As Jen will show you, the best strategy — the one she’s used in the past — is to first contact the tourism boards of the places you want to visit… and you let THEM pay for your vacation.
Then you submit your articles to offbeat publications like airline magazines, cultural newsletters, food magazines… even PET magazines will pay good money for travel articles if you write about traveling with your pet.
Now, I’ll tell you right up front — this kind of writing doesn’t pay as well as the other kinds of copywriting we’ve been telling you about so far — the kind businesses use to drive sales and profits…
BUT…
You can use this knowledge (and your writing skills) to stay in luxury resort hotels… eat in the world’s finest restaurants… take luxury cruises… play the world’s greatest golf courses…
Jen even got an airline magazine once to cover the cost of visiting her in-laws in Nebraska!
Okay, so I still have some more “surprises” for you to come…
But before we get to those, I know what you’re probably thinking right now…
Skeptical About All This?
(I Don’t Blame You!)
You’re probably skeptical and wondering…
Is it really possible to have all this fun, money, and fulfillment as a writer?!
And I don’t blame you…
Because all your life you’ve been told there are only three ways to make a good living in this world…
- Work like crazy for 40 years and save every penny you earn.
- Risk your life savings starting a new business.
- Or inherit a few million dollars from a rich relative.
That’s why you may find it hard to believe you can make money…
And live this kind of life…
As a WRITER!
Well, thousands of AWAI members and Barefoot Writers have… and you can too!
But I also want to make very clear…
Even with everything you’ll get as a Barefoot Writer Club member — the Smart Start guide, the community, the monthly magazine, the insights on key writing opportunities, and endless support…
It doesn’t mean you’ll have instant or automatic success.
It doesn’t work that way.
Nothing happens without effort from you.
I can tell you from working with our most successful writers that the ones who achieved the greatest success are the ones who wanted it…
Those who joined the Club… got involved in the community… took advantage of all the resources — including our Smart Start guide which is loaded with powerful information on becoming a successful writer.
Most importantly, they did the writing… and didn’t give up!
Let me share something else with you.
Whether it’s writing or anything else, 97% who sign up to learn a new skill either don’t take any action at all or put in the effort necessary to succeed.
That works in your favor!
Because if you’re that “3 in 100” who does the work — your chances of success soar!
Which begs the question…
Why Not You?
Maybe you’ve tried other things.
Members who’ve joined AWAI in search of the “un-employee” lifestyle tell us they’d tried real estate before — multi-level marketing… medical billing… affiliate marketing… drop shipping businesses… you name it!
And they found that it either cost too much to get started or they tried and couldn’t make it work.
Copywriting is different.
It’s not a “get rich quick” biz-op…
It’s a recognized skill businesses need.
A skill where once you have it — you’ll have it for life!
And there are other advantages to becoming a copywriter.
There are virtually ZERO start-up costs.
As long as you have a computer, a desk, and an internet connection, you’re golden.
The rest — learning the skills — it’s up to you!
And in that regard, you have AWAI to lean on.
For over 28 years, we’ve been giving writers what they need to thrive as writers…
And for over 13 of those years, Barefoot Writer has been the first stop on their journey to success.
We absolutely love helping writers!
And if you get in, spend some time learning how to write persuasive copy, and you decide it’s not for you…
No problem!
You simply resign your membership anytime in the FIRST YEAR and you’ll get the entirety of your membership fee back!
So, indeed — why not you?
- Why shouldn’t you have a shot at making a great living from home without killing yourself with work?
- Why shouldn’t you hang up your business suit, throw away your alarm clock, and kiss the 9-to-5 goodbye?
- Why shouldn’t you take up new hobbies, travel to new places, and watch your children grow up from home?
Most importantly…
WHY SHOULDN’T YOU GET STARTED NOW?
Which brings up another question you’ve probably been asking yourself…
“How can I get access to all this…
… and how much does membership cost?”
I’m excited to tell you that you can get started in a matter of minutes. All you have to do is click on the “JOIN TODAY” button.
As for the cost?
Based on all the perks and privileges, benefits, and bonuses I’ve described so far, I wouldn’t be surprised if you’re thinking it could be…
$500… $750… maybe even $1,000 a year.
Even at those prices — for the chance to learn about a career that can reward you in so many ways for life…
Membership in the Club would be worth every penny!
Why Does Membership
Cost So Little?
I’ve got some good news for you…
It’s not going to cost nearly that much…
Through this special invitation, you can get a full year of membership today in The Barefoot Writer Club for just $249 a year!
Why so low?
Because, frankly, skilled copywriters are in such high demand that businesses can’t find enough qualified talent to keep up.
As the trusted training organization companies turn to for their writing needs…
We’re on an “expanded mission” to train more skilled writers in 2025 than ever before.
And speaking of 2025…
It’s shaping up to be the BIGGEST year for writers since, well… the internet and e-commerce began!
Just the other day, I read a report from research firm Statista that the e-commerce sector — where copywriters are needed most — is expected to GROW from $6 trillion now…
To $8 trillion by 2027!
And the estimated copywriter’s share of that money?
It’s expected to grow from the $25.2 billion paid out in 2023 according to Coherent Market Insights — to over $42.2 billion by 2030!
That’s an extra $2.8 billion to be paid out to writers every year as we head towards 2030…
And frankly, I’d like nothing better than for YOU to be part of it…
And for AWAI to become even better known for supplying the writers businesses around the globe need!
That’s why we’ve embarked on an all-out membership drive to meet the growing demand for new copywriters…
And that’s not just a “teaser” price for your first year of membership…
You’re entitled to that low $249 price every year you remain a member!
Now, I know we’ve covered a lot…
So here’s one more reminder of what you get for that low price:
Your FREE COPY of the
SMART START WRITING PROGRAM…
Your 12 monthly issues of
Barefoot Writer magazine…
Your 5 FREE Special
Bonus Reports, including…
- Your FREE copy of “The $3,000 Email Secret”…
- Your FREE copy of “The Secret of the One-Hour Work Week”…
- Your FREE copy of “The Fastest Path to Getting PAID as a Writer”…
- Your FREE copy of “The Secret to Telling a $2,000 Story”…
- And your FREE copy of “Get Paid to Take Your Next Vacation”…
Plus… even more importantly, you’ll get access to every single back issue of Barefoot Writer… 160 of them (and counting)!
Along with delivery of the current issue the moment it goes out for publication, which includes an invitation to enter a monthly writing contest with a top prize of $100 plus your “byline” when we publish your winning entry…
Of course, you can also log on to our private Facebook group at any time…
Where you’ll make friends with other Barefoot Writers and share ideas, advice, and encouragement…
In other words, you’ll be joining a COMMUNITY OF WRITERS…
Who are dedicated to helping you succeed in this little-known but lucrative field…
And if you join our Club today, I’ll also give you an extra bonus…
Here’s Something Extra…
In fact, “something extra” is what being a writer is all about. It’s all about all the extra perks, privileges, freebies, and “swag” you can get as a freelance copywriter.
I already told you how you can use your writing skills to get free travel and hotel stays — and our resident expert Jen Stevens will show you how in her free report… but this is about “something extra”…
In Yiddish, they call this stuff “Glicken”…
In Louisiana, they call it “lagniappe”…
But we just call it “perks of being an ‘un-employee’ writer!”
Take my copywriter friend Richard Armstrong, for example…
Every Christmas, the wine-of-the-month Club client he writes for sends him a free carton of the world’s best bottles of wine.
One time he wrote an infomercial script and got a free trip to Hollywood. They chauffeured him around town in a limousine and he had a private dinner with the star of the infomercial, Hugh Downs.
But Richard’s not the only Barefoot Writer to get this kind of stuff…
Our members tell us they’ve gotten free lawn mowers, free skybox tickets to ball games, free backstage passes to concerts, and much more.
I told you about Nick and his coffee swag…
Paul Hollingshead — the copywriter who along Katie, Mark Ford, and Don Mahoney started AWAI and Barefoot Writer Club — has had his clients take him on cruises… fly him to Paris and other parts of Europe… put him up at fancy resorts like The Breakers in Palm Beach… where they hold “creative” meetings.
What kind of “Glicken” will YOU be getting as a Barefoot Writer?
You’ll never know until you click the big orange “JOIN TODAY” button and download yet another FREE BONUS I’ll make sure is part of your membership…
It’s called…
130 Amazing Perks and
Freebies for Barefoot Writers $39 Value — Yours Free!
The name says it all…
We’ve canvassed many of the writers we know and asked them:
What are the top perks you’ve received as writer — and how did you get them?!
The answers even shocked me — and I thought I’d heard it all… 😀
We heard everything from some of the more unexpected “freedom” perks that come with being a writer… to free vacations…
Even complimentary cooking classes and seven-course meals in Tuscany!
But I’ll let you read about them all in our bonus “130 Perks” report.
Add up the value of all seven of these FREE REPORTS and it comes to a total of $363…
Toss in your subscription to our monthly Barefoot Writer magazine and we’re talking about a value of $412.
But you’ll pay just $249 a year — if you click on the orange button today.
What’s more, that low price will be LOCKED IN for as long as you choose to remain a member.
But even after everything I’ve shared with you… and everything you’ll get the instant you join…
There’s still ONE MORE added bonus I want to give you…
Something very timely that will let you to take advantage of one of the greatest gifts that technology has ever handed us as writers:
*Exclusive New Member Bonus*AI Crash Course for Writers
This may sound counterintuitive, but AI has created endless new opportunities for writers…
It can’t write content and copy like you’ll soon be able to…
It can’t connect with people’s emotions or have empathy like you can…
But it’s GREAT as an idea generator, researcher, editor, and all-around “personal assistant” for your writing business…
In short, AI can help you be more productive, more efficient with your time, and earn more as you ramp up your writing skills…
Yet another reason THIS is the best time ever to launch your career as a writer!
And this specially written report for new writers is your chance to get all “caught up”… see what the buzz is all about… and start leveraging the power of AI to become a faster, smarter, and more successful copywriter.
It’s created by pro six-figure copywriter Guillermo Rubio, who’s been using and mastering AI in his copywriting business since before AI for writers was even “a thing.”
Best of all, you’ll quickly gain the knowledge, skills, and confidence you need to thrive in the age of AI-powered copywriting — ALL IN as little as TWO HOURS!
If you signed up for this training on our website right now, you’d have to pay $197. But when you join today, you’ll get it absolutely free.
Time Is Running Out…
Now, there isn’t much time left to join the Club at this incredibly low price…
But as I mentioned before, you’ll have plenty of time to decide if The Barefoot Writer Club lives up to all the promises I’ve made for it.
Because as part of our offer to you today, I want to give you 365 DAYS to try the Club at our risk — without any risk, commitment, or obligation on your part.
So, here’s what I want you to do as soon as you click that orange button and join the Club…
Read Your 7 FREE REPORTS First…
First, use your Special Club Passcode to log onto our members-only website and take as much time as you need to read the SEVEN FREE REPORTS you can download instantly as soon as you join…
Then, take a look around at the resources on our exclusive Barefoot Writer website…
Next, watch a FREE VIDEO of a top professional copywriter talking about what it’s really like to live the writer’s life…
Start diving into over 160 (and counting) back issues of Barefoot Writer immediately… and watch for the new issue of Barefoot Writer that you’ll receive at the start of every month…
And log onto to our private Facebook group and start making friends with your fellow copywriters…
You’ll be excited to see what a warm and welcoming group of people you’ve joined…
And as so many members have told me, it could be the start of some lasting friendships.
Then read your issues of The Writer’s Life arriving daily in your email inbox…
Before you know it, you’ll be ready to hang out your shingle and start making money as a copywriter!
Get Started Right Away! (But Take a Full Year to
Make Your Final Decision)
So please don’t wait to get started.
Click that big “Join Today” button to review your benefits and lock in your membership at today’s low price.
But feel free to take as long as 365 DAYS to make your final decision.
Because if after ONE FULL YEAR of all the amazing information, motivation, and advice “Barefoot” membership gives you…
You have NOT moved closer to making money as a copywriter…
You are NOT starting to live the Barefoot Writer’s life and enjoying all the fulfillment and fun it entails…
You are not UTTERLY CONVINCED this is a great way to make a living…
And an even BETTER way to make a life that you control…
Then just send me an email and I’ll give you ALL YOUR MONEY BACK!
That’s right. You’ll get your $249 back and you can KEEP your seven free special reports…
You can KEEP all the bonuses… giveaways… freebies… advice… and “Glicken” you’ve gleaned from your membership…
You can even keep the AI crash course for writers…
Keep Everything
You’ve Received — FREE!
And you won’t hear a peep out of me other than a sincere “Thank You!” for giving our Club a try.
Fair enough?
Then click any of the big orange “JOIN TODAY” buttons right now…
It’ll take you to a SECURE ORDER FORM where you can take as much time as you need to look over this offer and make sure it’s right for you.
Your new life as a Barefoot Writer is now just one CLICK away.
- A life of fulfillment…
- A life of fun…
- A life of control — over your time, earning potential, and so much more…
Take it from someone who talks to writers every day…
Someone who’s had a blast for over two decades helping aspiring writers like you reach the success you want in the shortest time possible…
You’re going to look back on it as the single best decision you ever made — and I can’t wait to hear about your success!
To your success,
Rebecca Matter,
President, AWAI
P.S. Do you really want to spend whatever time you have left on earth slogging away for others? Or do you want to start living your OWN life as a well-paid “un-employee” writer?
I think you already know the answer in your heart.
Because as soon as you do, your $249 price is LOCKED IN…
And you’ll have everything you need to be well on your way!