Monday Morning Jumpstart:
Goals vs. Outcomes

Goal setting can happen all the time … NOT just at the start of a new year.

In fact, goal setting can become a habit.

In today’s Monday Morning Jumpstart, AWAI Chief Success Officer, Ted Capshaw, and Director of Training, Jade Trueblood, hit the goal conversation from a totally new perspective and show you how many goals are not goals after all – but rather outcomes. And then teach you how to set goals that drive real action … so you achieve the outcomes you desire this year.

Join us every Monday Morning for a boost of writing motivation, plus tips and strategies to make sure you're staying on track and moving towards your goals all year.

The AWAI Method™

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The AWAI Method™ combines the most up-to-date strategies, insights, and teaching methods with the tried-and-true copywriting fundamentals so you can take on ANY project — not just sales letters. Learn More »


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Average: 3.6
Published: January 16, 2023

1 Response to “Monday Morning Jumpstart: Goals vs. Outcomes”

  1. Enhancing Effective Goals= visualization(what does it look like/pictures help) Affirmations=these build confidence in driving actions toward goals. Also, reward yourself when goals are successful.
    Daily Monitoring = instant feedback and trend depicting successful results or needing improvement.

    Guest (Joe Hamby)


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