News
- TODAY! All THIS for just $1 Today you can join The Professional Writers’ Alliance for just $1. Learn more here.
- Top Opportunities for Writers in 2025 & How to Land Them — Free Webinar and Q&A 2025 is shaping up to be a LANDMARK year for writers… with more businesses than ever before looking for skilled writers to meet the skyrocketing demand. To help you take advantage of this surge, we’re hosting a special Inside AWAI session on Friday, January 10, at 10 a.m. ET.
- December Winner of 4 Days to $400 Writing Challenge Congratulations to Duwen Iye, who wrote the winning blog post in our special program for new freelance writers — AWAI's 4 Days to $400 Writing Challenge. This program is for aspiring professional freelance writers learning the ropes for the first time through AWAI.

The Writer’s Life
- 4 Reasons I Love My Secret Writing Specialty I’ve been a writer and published author — I could say best-selling author! — for years, yet you may not be familiar with my name. There’s a very good reason for that.

2007 March

March 2007

Name: American Writers & Artists Institute
Address: 220 George Bush Blvd D, Delray Beach, FL, 33444
Telephone: 866-879-2924

Targeted Learning Tip: The “So What?” Technique for Squeezing Core Benefits Out of Your Product’s Features
By Scott Rempe
March 20, 2007 (09:32:53 am)

Scott Rempe shares Michael Masterson's technique for discover core benefits.